Launch It Capital

Launch It Capital is a venture capital firm based in Tel Aviv, Israel, investing in early-stage startups in B2B and technology sectors.

Venture Capital Active Tel Aviv-Yafo, Israel Est. 2017
LinkedIn
Last updated 2026-07-20
Portfolio
2
in our dataset
Rounds participated
2
Rounds led
2
Rounds' value
—
total disclosed, rounds participated
Stages
Pre-Seed, Seed, A Round

About

Founded in 2017, Launch It Capital is a venture capital firm based in Tel Aviv, Israel. The firm seeks to invest in early-stage startups in the business-to-business (B2B) and technology sectors, focusing on insurance technology, fintech, and retail. Launch It Capital is a private investment fund in Tel Aviv that looks for entrepreneurs with novel ideas and skills who aim to innovate and impact their respective markets.

Portfolio · 2

Wiserpay
Wiserpay leverages Conversational AI to revolutionize debt collection, shifting focus from recovery to customer retention.
Led ★ 1 round Latest: 2025-02
CEMantica
End-to-end Customer Experience software from strategy to execution, with an AI-powered Journey Value Management Platform (JVMP).
Led ★ 1 round Latest: 2023-06

Investment activity

5 portfolio exits on record.

Portfolio by sector

Business Software18
Media & Entertainment Technologies4
Automotive & Mobility Technologies3
Fintech & Insurtech3
Cyber Security2
Aerospace, Defense & HLS1
Agriculture & Food Technologies1
Industrial Technologies1

Q&A

What are Launch It Capital's most recent exits?
Launch It Capital has had two recent exits in 2022: Strattic was acquired by Elementor in June 2022, and reTravel.io was acquired by Atriis Technologies in May 2022.
What is Launch It Capital's primary investment focus by stage?
Launch It Capital primarily focuses on early-stage investments, with 17 Pre-Seed rounds and 10 Seed rounds recorded as initial investments.
Which sectors does Launch It Capital most frequently invest in?
Launch It Capital shows a strong concentration in Business Software, with 18 portfolio companies in this sector. Other notable sectors include Media & Entertainment Technologies and Automotive & Mobility Technologies.
Can you name some of Launch It Capital's portfolio companies?
Launch It Capital's portfolio includes companies such as Airscort, which focuses on complete drone automation, and Buywith, a social tool for eCommerce.
When was Launch It Capital founded?
Launch It Capital was founded in 2017.
Where is Launch It Capital headquartered?
Launch It Capital is headquartered in Tel Aviv-Yafo, Israel.
Who are the co-founders of Launch It Capital?
The co-founders of Launch It Capital are Shachar Ron, Shalomy Koch, and Maoz Matarasso.
What was a significant exit for Launch It Capital in 2021?
In April 2021, Cyberfish, a portfolio company of Launch It Capital, was acquired by Cofense Inc. for $100M.
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