Last updated 2026-06-18
- Raised $230M funding round led by Bessemer Venture Partners, Mar 2021
- Raised $30M funding round, Sep 2021
- Raised $75M funding round led by Bessemer Venture Partners, Aug 2020
Total raised
$436.0M
Last: 2021-09
Stage
Series F
Founded
2011
Headcount
500+
HQ
Ramat Gan, Israel
Sector
Business Software
About
Yotpo is an eCommerce retention marketing platform for brands that sell online. The platform connects reviews, visual UGC, and loyalty programs to help growth and CRM teams increase conversion, repeat purchases, and customer lifetime value. Brands collect rich product feedback, surface AI-powered review summaries, and run targeted loyalty campaigns across channels and devices. Deep integrations with leading commerce stacks make it easier to activate customer data and standardize retention strategy at scale.
Funding history · 9 rounds · $436.0M total
2021-09
$30.0M
2021-03
2017-11
2016-06
2015-06
2014-01
2012-10
2011-04
$800K
Q&A
- What is Yotpo's primary business?
- Yotpo is an eCommerce retention marketing platform that helps brands increase conversion, repeat purchases, and customer lifetime value by connecting reviews, visual user-generated content, and loyalty programs.
- When was Yotpo founded?
- Yotpo was founded in January 2011.
- How many employees does Yotpo have?
- Yotpo has 939 employees, falling into the 500+ employees bucket.
- What is the total amount of funding Yotpo has raised to date?
- Yotpo has raised a total of $436,000,000 USD across all funding rounds.
- When was Yotpo's most recent funding round and who were the investors?
- Yotpo's most recent funding round occurred in September 2021, with investments from Shavit Capital Fund and Shopify.
- Which investors participated in Yotpo's August 2020 funding round?
- In August 2020, Bessemer Venture Partners led a funding round for Yotpo, with participation from.
- Who are the co-founders of Yotpo?
- The co-founders of Yotpo are Tomer Tagrin, who serves as CEO, and Omri Cohen, who serves as COO.
- Where is Yotpo's headquarters located?
- Yotpo's headquarters is located in Ramat Gan, Israel.
- What is Yotpo's current funding stage?
- Yotpo is currently in its Series F funding stage.
Team · 2
Sectors & technology
Primary sector
Business Software
Sub-sectors
Business SoftwareSales & Marketing SolutionsAdvertising Platforms
Technologies
Artificial IntelligenceGenerative AIPlatforms & InterfacesMobileWeb
Target customers
Commerce & RetailDistribution ChannelsDirect-to-consumerConsumer Goods
Business model
B2B
Highlights
Verified
Tags
saasrecommendationsseocustomer-engagementreviewssocial-marketingsocial-mediacontent-marketingcustomer-retentionecommerceunicorn-2021smbenterprisesonline-retailerssocial-advertisingcustomer-experiencemarketingartificial-intelligence
Full data — links, identifiers, deals & radar signals (jobs, patents, research, more)
External links
| Website | yotpo.com |
|---|---|
| linkedin.com/company/1515446 | |
| X / Twitter | twitter.com/yotpo |
| facebook.com/yotpo | |
| YouTube | youtube.com/channel/UCwEZEzg1vmon84PLm78CFQQ |
| instagram.com/yotpo | |
| Wikipedia | he.wikipedia.org/wiki/Yotpo |
| Wikidata | wikidata.org/wiki/Q58207104 |
Identifiers & details
| Founded | 2011-1 |
|---|---|
| Employees (exact) | 939 |
| Offices | Austin; Sofia; New York; Darlinghurst; United Kingdom; Toronto |
| Wikidata QID | Q58207104 |
Radar intelligence
Open jobs — greenhouse
| Total open | 18 |
|---|---|
| Remote | 0 |
| By department | R&D (6), Sales (4), Delivery (2), Finance (2), Revenue Operations (1), Information & Security (2), Product (1) |
| By location | Tel Aviv (6), London (2), Sofia (8), Sydney (1), Toronto (1) |
| Title | Location | Department |
|---|---|---|
| Staff Engineer | Tel Aviv | R&D |
| Head of Engineering | Tel Aviv | R&D |
| Partner Manager, Team Lead | London | Sales |
| Enterprise Account Executive | London | Sales |
| Junior Business Application Analyst | Sofia | Delivery |
| Account Executive | Sydney | Sales |
| Accountant | Sofia | Finance |
| Bilingual Implementation Manager (French/English) | Sofia | Delivery |
| Junior Software Engineer | Sofia | R&D |
| Bookkeeper | Tel Aviv | Finance |
| Business Analyst (GTM) | Sofia | Revenue Operations |
| DevSecOps Engineer | Sofia | Information & Security |
App Store
| App | Rating | Ratings |
|---|---|---|
| Ocean Shopping | 3.375 |
Web history (Wayback)
| Domain | yotpo.com |
|---|
Wikidata
| QID | Q58207104 |
|---|
Certificate / subdomain footprint
| Subdomains | 107 |
|---|