Last updated 2026-08-22
- Acquired by Amplitude, Jan 2026
- Raised $5.3M Seed Extension led by Or Offer, May 2021
- Raised $750k Seed round, Sep 2018
Total raised
$6.0M
Last: Undisclosed Round 2024-07
Stage
Acquired
Founded
2016
Headcount
23
HQ
Tel Aviv-Yafo, Israel
Sector
Business/Productivity Software
About
InfiniGrow is a marketing planning and analytics platform, powered by artificial intelligence. InfiniGrow works as a marketing GPS, enabling marketing teams to optimize their campaigns across all marketing channels. Using the platform's proprietary data algorithms and AI engine, InfiniGrow automatically provides ongoing recommendations so that the marketing team can focus on the optimal marketing channel mix, dynamically reallocate it to maximize performance, measure and predict the impact of their marketing investments, get control and visibility over the marketing mix and all marketing data, and manage campaigns across all channels.
Funding history · 2 rounds · $6.0M total
2 events/rounds · $6.0M Total Funding: $6.0M in Private Equity
May 2021
Sep 2018
Seed
$750K
pitchbook.com
Headcount over time
23 employees (2026-09) · 1 point
Offices
Tel Aviv-Yafo, Israel · HQ / main office
Q&A
- What is InfiniGrow's primary business?
- InfiniGrow is an AI-powered marketing planning and analytics platform designed to help marketing teams optimize campaigns across all channels by providing ongoing recommendations and enabling dynamic reallocation of marketing mix.
- When was InfiniGrow founded?
- InfiniGrow was founded in September 2016.
- What is the current status of InfiniGrow?
- InfiniGrow was acquired by Amplitude in January 2026.
- Who are the founders of InfiniGrow?
- The co-founders of InfiniGrow are Daniel Meler (Co-founder & CEO) and Dor Lahav (Co-founder & CTO).
- How much funding has InfiniGrow raised in total?
- InfiniGrow has raised a total of $6,000,000.
- Which investor participated in InfiniGrow's funding rounds in July 2023 and July 2024?
- New Era Capital Partners participated in InfiniGrow's funding rounds in July 2023 and July 2024.
- What is InfiniGrow's employee count?
- InfiniGrow has 11-50 employees.
- What is InfiniGrow's primary sector?
- InfiniGrow's primary sector is Business Software.
Team · 2
Daniel Meler
Founder · Co-Founder & CEO
Dor Lahav
Founder · Co-Founder & CTO
Sectors & technology
Primary sector
Business/Productivity Software
Technologies
Target customers
Business model
B2B SaaS
Highlights
Verified
Tags
enterprisessaascampaign-optimizationartificial-intelligencebig-data-analyticsweb-platformpredictive-marketingmanagement-solutionsautomationadvertisingmachine-learninglead-generationsmbmarketingpublishersenterprise-solutions
Full data — links, identifiers, deals & radar signals (jobs, patents, research, more)
External links
| Website | infinigrow.com |
|---|---|
| linkedin.com/company/10047845 | |
| facebook.com/InfiniGrow | |
| YouTube | youtube.com/channel/UCL_G4AoZAY_sWlnIURqT7lQ |
| instagram.com/infinigrow |
Identifiers & details
| Founded | 2016-9 |
|---|---|
| Employees (exact) | 23 |
| Status reason | Acquired by Amplitude on Jan 2026 |
Acquisitions & public offerings
Acquired by Amplitude 2026-01
Radar intelligence
Web history (Wayback)
| Domain | infinigrow.com |
|---|
Certificate / subdomain footprint
| Subdomains | 12 |
|---|
Israeli Companies Registrar (רשם החברות / ICA)
| Registrar # (ח.פ.) | 515531382 |
|---|---|
| Status | פעילה |
| Corp type | ישראלית חברה פרטית |
| Incorporated | 2016-09-29 |
| Purpose | לעסוק בכל עיסוק חוקי |
| Liability | מוגבלת |
| In violation (unfiled) | no |
| Last annual report | 2024 |
| Active charges / liens | 0 |
| Registry events | 3 — people (2), shares_capital (1) |
| Registered address | יהודה הלוי 45 תל אביב - יפו |
Recent registry events
| Date | Event |
|---|---|
| 2026-01-12 | עדכון בעלי תפקידים |
| 2026-01-12 | עדכון דירקטורים-הוספת דירקטור |
| 2026-01-11 | הגדלה של הון רשום |