Centrical

Enterprise Gamification Apps

Education & Knowledge Technologies
Active
Mature Ra'anana Founded 2012
Total raised
$66.0M
Last: Series C 2021-03
Stage
Mature
Founded
2012
Headcount
112
HQ
Ra'anana
Sector
Education & Knowledge Technologies

About

Centrical is a gamification company focused on the use of rich graphical narratives to drive skillful change in organizations. Its solution is used by organizations to improve sales, customer support, and training. Centrical's graphical narratives range from sports and racing to virtual city-building and song contests. Through the use of an avatar, the platform accompanies employees throughout the workday and presents them with clear calls to action aligned with corporate goals and an engaging feedback mechanism. The company's solution is easy to implement due to its no-code integration and ability to work across many platforms, presenting enterprises with gamification that goes beyond points and badges. Centrical offers packaged apps for business scenarios including sales, customer service, onboarding and training, and knowledge collaboration. Centrical was named a cool vendor in "Cool Vendors in Human Capital Management, 2016" by the Gartner Research Group.

Funding history · 7 rounds · $66.0M total

2021-03
Series C $32.0M
2019-11
Series C $13.0M
2018-04
Series B $10.0M
2016-06
Series B $7.0M
2015-01
Series A $3.0M
2013-12
Seed Undisclosed
2013-12
Seed $1.0M

Sectors & technology

Primary sector
Education & Knowledge Technologies
Sub-sectors
Business SoftwareOperations SolutionsHuman Resources ManagementEducation & Knowledge TechnologiesAssessment & Verification
Technologies
Platforms & InterfacesSoftwareData StorageCloud
Target customers
Enterprise & Professional ServicesHuman Resource & Employment ServicesTraining
Business model
B2B

Highlights

Verified

Tags

trainingenterprise-solutionscloudcall-centersemployee-engagemente-learningsalescrmworkforce-managementcustomer-servicegamificationedtechhr