Face.com

An Israeli technology company that developed a platform for efficient and accurate facial recognition in photos uploaded via web and mobile applications.

Acquired by Meta
Acquired Tel Aviv-Yafo, Israel Founded 2005
Last updated 2026-07-26
Total raised
$12.1M
Last: Undisclosed Round 2010-10
Stage
Acquired
Founded
2005
Headcount
350
HQ
Tel Aviv-Yafo, Israel
Sector

About

Face.com was an Israeli technology company that developed a platform for efficient and accurate facial recognition in photos uploaded via web and mobile applications. Face.com apps and API services scanned billions of photos monthly and tagged faces in those photos, tying them to social networking information. The company developed and released two Facebook applications: Photo Finder and Photo Tagger. Photo Finder allowed users to find untagged pictures of themselves and friends on Facebook and then tag those photos. Photo Tagger enabled bulk-tagging of faces that appear in multiple photos uploaded to the Facebook website. The company was acquired by Facebook in 2012.

Funding history · 4 rounds · $12.1M total

2010-10
C Round $5.8M
★ Rainfall Ventures★ Jerusalem Global Ventures
2010-09
B Round $4.3M
★ Yandex★ RhodiumYaniv GolanYariv GilatEden ShochatDaniel Recanati
2009-02
A Round $1.0M
★ Rhodium★ Yaniv Golan★ Yariv Gilat★ Eden ShochatDaniel Recanati
2009-02
A Round Extension $1.0M
★ Rhodium★ Yaniv Golan★ Yariv Gilat★ Eden Shochat★ Daniel Recanati

Headcount over time

From 31 (2021-08) to 20 (2024-01) · -11 (-35%) · 3 points · source: Finder history + radar grounding
310 2021-08 2024-01

Q&A

What is Face.com's primary business?
Face.com was an Israeli technology company that developed a platform for efficient and accurate facial recognition in photos uploaded via web and mobile applications.
When was Face.com acquired and by whom?
Face.com was acquired by Meta in June 2012 for $60,000,000.
What was Face.com's total funding raised before its acquisition?
Face.com raised a total of $11,100,000 across multiple funding rounds.
Which investors participated in Face.com's B Round funding?
Face.com's B Round in September 2010 included investments from Rhodium and Yandex.
What were Face.com's key products or applications?
Face.com developed and released two Facebook applications: Photo Finder, which allowed users to find and tag untagged pictures of themselves and friends, and Photo Tagger, which enabled bulk-tagging of faces in multiple photos.
Where was Face.com headquartered?
Face.com was headquartered in Tel Aviv-Yafo, Israel.
When was Face.com founded?
Face.com was founded in January 2005.
What is the employee count for Face.com?
Face.com had an employee count in the 201-500 range.

Team · 1

Founder · Founder & CEO
LinkedIn ↗

Sectors & technology

Sub-sectors
Media & Entertainment TechnologiesDigital Content Engagement & Entertainment
Target customers
Media & EntertainmentSocial Media
Business model
B2B

Tags

face-recognitionsocial-networksapiphotos
Full data — links, identifiers, deals & radar signals (jobs, patents, research, more)

External links

Websitewww.face.com
LinkedInlinkedin.com/company/1373307
Wikipediaen.wikipedia.org/wiki/Face.com
Wikidatawikidata.org/wiki/Q5428298

Identifiers & details

Founded2005-1
Employees (exact)350
Status reasonAcquired (Inactive) by Meta on Jun 2012 - closed due to acquisition
Wikidata QIDQ5428298

Acquisitions & public offerings

Acquired by Meta 2012-06 $60.0M

Radar intelligence

Patents

EPO3

Web history (Wayback)

Domainface.com

Wikidata

QIDQ5428298

Certificate / subdomain footprint

Subdomains8

Israeli Companies Registrar (רשם החברות / ICA)

Registrar # (ח.פ.)514118363
Statusמחוסלת מרצון — CLOSED
Corp typeישראלית חברה פרטית
Incorporated2008-03-25
Purposeלעסוק בכל עיסוק חוקי
Liabilityמוגבלת
In violation (unfiled)no
Last annual report2020
Active charges / liens0
Registry events0
Registered addressשדרות רוטשילד 22 תל אביב - יפו