Clarity

An AI cybersecurity startup that protects against deepfakes and new social engineering and phishing attack vectors accelerated by the rapid adoption of Generative AI.

Cyber Security
Acquired by Deel
Acquired Tel Aviv-Yafo, Israel Founded 2022
Last updated 2026-08-12
Total raised
$16.0M
Last: Seed 2024-02
Stage
Acquired
Founded
2022
Headcount
15
HQ
Tel Aviv-Yafo, Israel
Sector
Cyber Security

About

Clarity is an AI cybersecurity startup that has developed a platform for detecting deepfakes and synthetic media created by generative AI. Its patent-pending technology detects AI manipulations in videos, images, and audio and authenticates media with encrypted watermarking. Clarity's AI DeepFake Firewall integrates into new and existing workflows, enabling organizations to verify sensitive media, prevent fraud, and filter manipulated content. The company works with news organizations, the Israeli government, and has partnered with Kaltura to verify footage from the October 7 terrorist attack on Israel. Clarity's technology helps organizations verify that people they recruit are who they claim to be, addressing a growing security challenge in the era of AI-generated identities.

Funding history · 1 round · $16.0M total

2024-02
Seed $16.0M
★ Walden Catalyst Ventures★ Bessemer Venture PartnersFusion VCAscend.vcUdi MokadyYaniv IzakiOfer Ben-NoonAscend VenturesSlavik MarkovichFlying Fish PartnersSecret Chord VenturesProfessor Larry Diamond

Q&A

What is Clarity's primary focus?
Clarity is an AI cybersecurity startup that protects against deepfakes and new social engineering and phishing attack vectors accelerated by the rapid adoption of Generative AI.
When was Clarity founded?
Clarity was founded in September 2022.
How much funding has Clarity raised in total?
Clarity has raised a total of $16,000,000 USD.
When was Clarity's last funding round and who were the lead investors?
Clarity's last funding round was a Seed round in February 2024, with Walden Catalyst Ventures and Bessemer Venture Partners as lead investors.
Who acquired Clarity and for what amount?
Clarity was acquired by Deel in August 2026 for $45,000,000 USD.
Who are the co-founders of Clarity?
The co-founders of Clarity are Michael Matias (Co-founder & CEO), Natalie Fridman (Co-founder & CTO), Gil Avriel (Co-founder, CSO & COO), and Ziv Isaiah (Co-founder & CTO).

Team · 21

Michael Matias
Founder · Co-founder & CEO
LinkedIn ↗
Natalie Fridman
Founder · Co-founder & CTO
LinkedIn ↗
Gil Avriel
Founder · Co-founder, CSO & COO
LinkedIn ↗
Ziv Isaiah
Founder · Co-founder & CTO
Allon Oded
VP Product
LinkedIn ↗
Jacob Hecht
Head of GTM
Neev Wilf
Head of Fraud & IP
Ofer Ben-Noon
advisors
Udi Mokady
Chairman of CyberArk
Slavik Markovich
advisors
Vanessa Pegueros
advisors
Eyal Sasson
advisors
Demi Ben-Arie
advisors
Mark Gazit
advisors
Lip-Bu Tan
advisors
Alfred Spector
advisors
Avi Turgeman
advisors
Luis Voloch
advisors
Shay David
advisors
Adam Hanft
advisors
Professor Larry Diamond
advisors

Sectors & technology

Primary sector
Cyber Security
Technologies
Target customers
Business model
B2CB2GB2B

Highlights

Patents

Tags

artificial-intelligencecontent-sharingsocial-mediacyber-security
Full data — links, identifiers, deals & radar signals (jobs, patents, research, more)

External links

Websitegetclarity.ai/
LinkedInlinkedin.com/company/92830190

Identifiers & details

Founded2022-9
Employees (exact)15

Acquisitions & public offerings

Acquired by Deel 2026-08 $45.0M

Radar intelligence

Open jobs — ashby

Total open4
Remote2
TitleLocationDepartment
Senior Data Engineer
GenAI Engineer
Product Manager – Voice of the Customer
Web: Full Stack Tech Lead

Patents

EPO241

Publications (Crossref)

Works10

Web history (Wayback)

Domaingetclarity.ai

Certificate / subdomain footprint

Subdomains125

Israeli Companies Registrar (רשם החברות / ICA)

Registrar # (ח.פ.)516684800
Statusפעילה
Corp typeישראלית חברה פרטית
Incorporated2022-09-21
Purposeלעסוק בכל עיסוק חוקי
Liabilityמוגבלת
In violation (unfiled)no
Last annual report2025
Active charges / liens0
Registry events0
Registered addressנמל תל אביב 36 תל אביב - יפו