WPP Ventures

The strategic corporate venture capital fund for WPP, the world's largest communications services group.

Corporate VC Active London, United Kingdom Est. 2014
Last updated 2026-07-20
Portfolio
1
in our dataset
Rounds participated
1
Rounds led
0
Rounds' value
$10.0M
total disclosed, rounds participated
Stages

About

WPP Ventures was the global corporate venture capital arm of WPP Group, founded in 2014 and based in London, England. It focused on investing in commercial services and software sectors, including adtech, martech, media, and AI startups that strategically support WPP's advertising group. WPP Ventures has made numerous investments in companies within the Publishing and Entertainment Software industries, with a notable portfolio that has included AppNexus, Vice Media, Refinery29, Affectiva, Mic Network, Within, Celtra, Percolate and All Def Digital. The firm was considered "Out of Business" as of June 2026.

Portfolio · 1

Investment activity

Portfolio by sector

Business Software1

Q&A

What is WPP Ventures' primary investment focus?
WPP Ventures is a corporate venture capital firm that focuses on the Business Software sector. Their portfolio includes companies like mySupermarket.
When did WPP Ventures make its most recent investment?
WPP Ventures made an investment in April 2012, which was a D Round for mySupermarket.
What is the typical investment stage for WPP Ventures?
WPP Ventures has participated in D Round investments, as seen with their investment in mySupermarket.
What is the typical check size for WPP Ventures?
WPP Ventures' investment range is between $10M and $10M.
Can you name a notable company in WPP Ventures' portfolio?
A notable company in WPP Ventures' portfolio is mySupermarket, a grocery shopping comparison site that raised $32.8M.
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Identifiers & details

Founded2014