MyHeritage Treehouse is a program designed for early-stage start-ups in the fields of mobile, artificial intelligence, machine learning, big data, facial recognition, DNA analysis and research, image processing, and related areas. The program offers a free four-month residency in MyHeritage's offices, complete with personal mentorship from company executives. Treehouse participants will have access to all of the workplace benefits enjoyed by MyHeritage employees, as well as a tailored mentorship program, without any fees or equity.