Total raised
$18.1M
Last: Series B 2016-02
Stage
Acquired
Founded
2011
Headcount
66
HQ
Ra'anana
Sector
Business Software
About
YouAppi is a leading mobile in-app advertising and retargeting company. Through its DSP, YouAppi offers a 2.5x uplift by effectively connecting people to apps and ensuring the retention of engaged mobile users. The company's programmatic mobile app retargeting products prioritize your app's visibility, ensuring it remains top of mind for users. With a holistic marketing funnel approach, YouAppi activates and retains valuable users, re-engages dormant ones, and consistently grows app revenue. Their tailored solutions, combined with transparent reporting, go beyond mere downloads, emphasizing user engagement and loyalty. YouAppi is now part of Affle Digital, a global digital marketing solutions company.
Funding history · 4 rounds · $18.1M total
2016-02
Series B
$13.1M
2014-10
Series A
$3.0M
2013-06
Seed
$1.0M
2012-07
Seed
$1.0M
Sectors & technology
Primary sector
Business Software
Sub-sectors
Business SoftwareSales & Marketing SolutionsAdvertising Platforms
Technologies
Platforms & InterfacesMobile
Target customers
ConsumersProfessionals & Gig EconomyOnline RetailersEnterprise & Professional ServicesEnterprisesCommerce & RetailDistribution ChannelseCommerce PlatformsConsumer GoodsMedia & EntertainmentPublishing
Business model
B2B
Highlights
1 PatentsVerified