Last updated 2026-07-20
- Acquired by HubSpot, Oct 2025
Total raised
—
Stage
Acquired
Founded
2025
Headcount
12
HQ
Tel Aviv-Yafo, Israel
Sector
Business Software
About
XFunnel is an Israeli startup that developed tools to help marketers adapt to the rise of AI-driven search and “answer engines.” The company's technology helps brands monitor and improve how they appear in AI-generated responses, offering insights into brand visibility, sentiment, and competitive positioning across AI platforms like ChatGPT, Gemini, and Perplexity. XFunnel was acquired by HubSpot in October 2025 and now operates as HubSpot's R&D center/operating subsidiary in Israel, focusing on generative engine optimization (GEO).
Headcount over time
From 11 (2025-11) to 12 (2026-03) · +1 (+9%) · 4 points · source: Finder history + radar grounding
Q&A
- What is XFunnel Systems' primary business?
- XFunnel Systems helps businesses optimize their presence across AI search engines like ChatGPT, Perplexity, and Claude by analyzing AI-generated responses to improve brand visibility and conversion rates.
- When was XFunnel Systems founded?
- XFunnel Systems was founded in April 2025.
- Who acquired XFunnel Systems?
- XFunnel Systems was acquired by HubSpot in November 2025.
- Where is XFunnel Systems headquartered?
- XFunnel Systems is headquartered in Tel Aviv-Yafo, Israel.
- What is the employee count for XFunnel Systems?
- XFunnel Systems has 11-50 employees.
- Who are the co-founders of XFunnel Systems?
- The co-founders of XFunnel Systems are Beeri Amiel and Neri Bluman.
- What sector does XFunnel Systems operate in?
- XFunnel Systems operates primarily in the Business Software sector, with a focus on Sales & Marketing Solutions.
Team · 2
Beeri Amiel
Founder · Co-Founder
Neri Bluman
Founder · Co-Founder
Sectors & technology
Primary sector
Business Software
Sub-sectors
Business SoftwareSales & Marketing Solutions
Technologies
Artificial Intelligence
Business model
B2B
Full data — links, identifiers, deals & radar signals (jobs, patents, research, more)
External links
| Website | xfunnel.ai/ |
|---|---|
| linkedin.com/company/106137640 | |
| X / Twitter | XFunnelai |
Identifiers & details
| Founded | 2025 |
|---|---|
| Employees (exact) | 12 |
| Status reason | Acquired by HubSpot on Nov, 2025 |
Acquisitions & public offerings
Acquired by HubSpot 2025-10
Radar intelligence
Web history (Wayback)
| Domain | xfunnel.ai |
|---|
Certificate / subdomain footprint
| Subdomains | 7 |
|---|
Israeli Companies Registrar (רשם החברות / ICA)
| Registrar # (ח.פ.) | 517150934 |
|---|---|
| Status | פעילה |
| Corp type | ישראלית חברה פרטית |
| Incorporated | 2025-04-21 |
| Purpose | לעסוק בכל עיסוק חוקי |
| Liability | מוגבלת |
| In violation (unfiled) | no |
| Active charges / liens | 0 |
| Registry events | 1 — charge (1) |
| Registered address | יהודה הימית 33 תל אביב - יפו |
Recent registry events
| Date | Event |
|---|---|
| 2025-11-10 | סילוק שעבוד |