Total raised
—
Stage
Mature
Founded
2014
Headcount
1-10
HQ
Herzliya
Sector
Business Software
About
PlaceBI is a geolocation company that uses proprietary algorithms to identify the real-world locations where smartphone users visit or stay. The company processes a large number of signals, including Wi-Fi, beacons, and behavioral and contextual signals, in order to uncover real names, functionality, and metadata. PlaceBI uses a combination of signals, patterns, and behavior to identify locations and describe them reliably and in natural language. A discovered location is called a Place and is stored in PlaceBIs database. The company then uses this data to analyze and report continuous, real-time, predictive Place information.
Company Intelligence Q&A
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- What is the primary focus of PlaceBI's technology?
- PlaceBI is a geolocation company that uses proprietary algorithms to identify real-world locations visited or stayed at by smartphone users, processing signals like Wi-Fi, beacons, and behavioral data.
- When was PlaceBI founded?
- PlaceBI was founded in January 2014.
- What is the current operational status of PlaceBI?
- PlaceBI is currently inactive, with its status changed in October 2017.
- Where is PlaceBI's headquarters located?
- PlaceBI's headquarters is located in Herzliya, Israel, at HaMinhara 16.
- What was PlaceBI's former name?
- PlaceBI previously operated under the name Woorlds.
- How many employees does PlaceBI have?
- PlaceBI has an estimated employee count of 1-10 people.
- What is PlaceBI's primary business model?
- PlaceBI operates on a B2B (Business-to-Business) model.
- Has PlaceBI been recognized at any conferences?
- In April 2016, Woorlds (PlaceBI) was welcomed at the E-Commerce & Innovation in Retail Conference, as reported by PC Tech Magazine.
- Does PlaceBI hold any patents?
- Yes, PlaceBI holds one patent.
Sectors & technology
Primary sector
Business Software
Sub-sectors
Business SoftwareSales & Marketing SolutionsAdvertising Platforms
Technologies
Platforms & InterfacesSoftwareMobile
Target customers
Enterprise & Professional ServicesEnterprises
Business model
B2B
Highlights
1 Patents
Tags
user-engagementreal-timebehavior-analyticsmonetizationadvertisingcustomer-experiencegeo-targetingpredictive-marketingaudience-targetingbrandingmarketingmobile-marketinglocation-based