Highlights
About
In-game Advertising Solutions
Woobi specializes in the development of custom, scalable, native advertising solutions for web, social, and mobile games. The company provides a wide variety of game-monetization products and services throughout 130 countries worldwide. Woobi's advertising solutions are based on dynamic mindset advertising (DMA) technology, which focuses primarily on identifying the optimal mindset within each user's gameplay in order to display the right ad content. Woobi's DMA technology offers user-focused in-game advertising solutions based on a combination of user profiling, machine-learning identification, and real-time per-user optimization. Woobi's expertise in serving relevant ad content at key engagement moments within gameplay provides developers with greater game-enhancing monetization possibilities and gives advertisers improved brand exposure.
Identity
| Name | Woobi |
|---|---|
| Slug | woobi |
| Former names | TokenAds, Social Tokens |
| Type / kind | startup |
| Crunchbase ID | woobi-2 |
| Source _id | agxzfmlsbGlzdHNpdGVyGAsSC05ld19Db21wYW55GICAgN69u88LDA |
Status
| Status | inactive |
|---|---|
| Status reason | Non Active, Dec 2019 ceased to operate |
| Last update | 2026-05-17 |
Location
| HQ country code | IL |
|---|---|
| HQ region/district | Center District |
| HQ city | Tel Aviv-Yafo |
| HQ address | Ahad Ha'Am Street 9, Tel Aviv, Israel |
Web & social
| https://www.linkedin.com/company/382056 | |
| Twitter / X | https://twitter.com/woobicom |
| https://www.facebook.com/TokenAds |
Classifications
Funding
| Total raised | — |
|---|---|
| Current stage | Mature |
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