About
Woobi specializes in the development of custom, scalable, native advertising solutions for web, social, and mobile games. The company provides a wide variety of game-monetization products and services throughout 130 countries worldwide. Woobi's advertising solutions are based on dynamic mindset advertising (DMA) technology, which focuses primarily on identifying the optimal mindset within each user's gameplay in order to display the right ad content. Woobi's DMA technology offers user-focused in-game advertising solutions based on a combination of user profiling, machine-learning identification, and real-time per-user optimization. Woobi's expertise in serving relevant ad content at key engagement moments within gameplay provides developers with greater game-enhancing monetization possibilities and gives advertisers improved brand exposure.
Q&A
- What is Woobi's primary business?
- Woobi specializes in developing custom, scalable, native advertising solutions for web, social, and mobile games, offering game-monetization products and services globally.
- What technology underpins Woobi's advertising solutions?
- Woobi's advertising solutions are based on dynamic mindset advertising (DMA) technology, which uses user profiling, machine-learning identification, and real-time per-user optimization to display relevant ad content during optimal gameplay moments.
- When was Woobi founded?
- Woobi was founded in January 2009.
- What is the operational status of Woobi?
- Woobi is currently inactive and ceased operations in December 2019.
- How many employees did Woobi have?
- Woobi had an employee count in the 11-50 range.
- Where is Woobi headquartered?
- Woobi is headquartered in Tel Aviv-Yafo, Israel.
- What were Woobi's former names?
- Woobi previously operated under the names TokenAds and Social Tokens.
- What markets did Woobi target with its services?
- Woobi targeted the Enterprise & Professional Services, Software Development, Media & Entertainment, and Gaming Industry sectors with a B2B business model.
Team · 2
Sectors & technology
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External links
| linkedin.com/company/382056 | |
| facebook.com/TokenAds |
Identifiers & details
| Former names | TokenAds, Social Tokens |
|---|---|
| Founded | 2009-1 |
| Employees (exact) | 16 |
| Offices | New York; United Kingdom |
| Status reason | Non Active, Dec 2019 ceased to operate |