Wis2Biz is an artificial-intelligence platform designed to predict and prevent dropouts from weight loss, fitness, wellbeing, and health programs by using personalized retention strategies. Wis2Biz collects participant data actively and passively, then processes the data using artificial intelligence and machine-learning models to predict who is most likely to quit. Wis2Biz then creates a customized, 24/7 personal encouragement and support plan for each at-risk participant, knowing exactly when and how to support them in order to keep them on track. Wis2Biz enables businesses in the weight loss, wellness, and health sphere to increase customer adherence through the use of tailor-made encouragement and personalized support strategies.