Willa City

Co-living Chain for Vibrant Midlifers and Empty Nesters

Fintech & Insurtech
Non Active, Jan 2022 ceased to operate
Pre-Seed Tel Aviv-Yafo, Israel Founded 2019
Last updated 2026-06-18
Total raised
Last: 2019-07
Stage
Pre-Seed
Founded
2019
Headcount
1-10
HQ
Tel Aviv-Yafo, Israel
Sector
Fintech & Insurtech

About

Willa City is offering a shared-living solution for people aged 55 to 75 who are tuned-in, have plenty of disposable income, and do not want to spend their adulthood alone in the suburbs, and who are ready to move back to the city for an active and growth-centered lifestyle. Every Willa building will be made up of residential space, which the companys clients can make their own. It will also include shared spaces with recreational and educational facilities, a health club, a wellness center, some office space with computers and recording equipment, and shared gardens. Willa will not provide medical services or enable live-in assistance. Willas platform is designed to ensure the running of the operation. The Willa app will serve to increase engagement and benefit other local businesses. Its one-stop shop for residents will enable users to communicate with the buildings management in order to book shared spaces, register for classes and external activities, organize events, and manage payment. Willa is set to open its first building in the heart of Porto at the beginning of 2021. A second building, in Barcelona, is planned for the second half of 2021, with at least two more by the end of 2022 in London and Berlin.

Funding history · 1 round · — total

2019-07
Undisclosed

Q&A

What is Willa City's primary business focus?
Willa City offers co-living solutions for individuals aged 55 to 75, providing shared living spaces with recreational, educational, and wellness facilities, along with office space and gardens, for an active urban lifestyle.
When was Willa City founded?
Willa City was founded in July 2019.
What is the current status of Willa City?
Willa City is currently inactive, having ceased operations in January 2022.
Where is Willa City headquartered?
Willa City is headquartered in Tel Aviv-Yafo, Israel.
Who are the co-founders of Willa City?
The co-founders of Willa City are Asaf Engel (CEO), Shany Peleg (COO), May Shur (Head Of Customer Experience), and George Vinter (Head of Real Estate).
What was Willa City's initial plan for opening buildings?
Willa City planned to open its first building in Porto at the beginning of 2021, followed by a second in Barcelona in the second half of 2021, and at least two more in London and Berlin by the end of 2022.
What is Willa City's employee count bucket?
Willa City has an employee bucket range of 1-10 employees.
What is Willa City's primary sector classification?
Willa City's primary sector classification is Fintech & Insurtech.

Team · 4

Founder · Co-founder & CEO
LinkedIn ↗
Founder · Co-founder & COO
LinkedIn ↗
Founder · Co-founder & Head Of Customer Experience
LinkedIn ↗
Founder · Co-founder & Head of Real Estate
LinkedIn ↗

Sectors & technology

Primary sector
Fintech & Insurtech
Sub-sectors
Fintech & InsurtechTrading & Investing
Technologies
Platforms & InterfacesMobile
Target customers
Real Estate & ConstructionManagementResidentialConsumersDemographics & FamilySeniors
Business model
B2CB2B

Tags

communitylifestyleproptechsmart-citywellnessmobile-applicationshospitalityseniorsreal-estate
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