Last updated 2026-06-18
Total raised
—
Stage
Mature
Founded
2007
Headcount
2
HQ
Bnei Brak, Israel
Sector
Business Software
About
Widdit is a desktop and mobile platform focused on user personalization and targeting technologies. Widdits demand-side platform aims to offer a new level of user profiling, allowing marketers to engage only the right crowds. The companys advanced SDK and API instantly reveal data that had been unreachable until now. Widdits real-time bidding platform gives users the opportunity to make better-informed marketing decisions and achieve increased value for their ad dollar.
Q&A
- What is Widdit's primary business focus?
- Widdit specializes in personalization and targeting solutions, offering a desktop and mobile platform focused on user personalization and targeting technologies for marketers.
- What is Widdit's current operational status?
- Widdit is currently inactive, having ceased operations in April 2021.
- Where is Widdit's headquarters located?
- Widdit's headquarters is located in Bnei Brak, Center District, Israel.
- When was Widdit founded?
- Widdit was founded in January 2007.
- What was Widdit's primary sector?
- Widdit's primary sector was Business Software.
- What types of customers did Widdit target?
- Widdit targeted Enterprise & Professional Services, Marketing & Sales, and Advertising customers.
- What was Widdit's business model?
- Widdit operated on a B2B business model.
Team · 2
Sectors & technology
Primary sector
Business Software
Sub-sectors
Business SoftwareSales & Marketing SolutionsAdvertising Platforms
Technologies
Platforms & InterfacesSoftware
Target customers
Enterprise & Professional ServicesMarketing & SalesAdvertising
Business model
B2B
Tags
software-applicationsapp-developmentsdktargetingpersonalizationaudience-targetingmobile-marketinguser-engagementpublishersenterprisessmbmarketingadvertiserscontent-marketing
Full data — links, identifiers, deals & radar signals (jobs, patents, research, more)
External links
| linkedin.com/company/2288611 | |
| facebook.com/widditlabs |
Identifiers & details
| Former names | Simplygen |
|---|---|
| Founded | 2007-1 |
| Employees (exact) | 2 |
| Status reason | Non Active, Apr 2021 ceased to operate |