Last updated 2026-07-26
- Raised debt round led by Tnufa Foundation, Sep 2018
- Raised debt round led by Tnufa Foundation, Nov 2017
Total raised
—
Last: Undisclosed Round 2018-10
Stage
Pre-Funding
Founded
2016
Headcount
5
HQ
Tel Aviv-Yafo, Israel
Sector
Retail Platforms
About
Wheelness Lifestyle is an Israeli HealthTech startup founded in 2016 and based in Tel Aviv-Yafo. The company develops Strolly, an add-on wheel designed to transform any stroller into a motorized vehicle, providing assistance for parents. The device features a rechargeable battery and can operate for up to 40 minutes per charge. It can also function as an automated rocking device.
Funding history · 2 rounds · — total
2018-09
Debt Financing
Undisclosed
★ Tnufa Foundation
2017-11
Debt Financing
Undisclosed
★ Tnufa Foundation
Q&A
- What is Wheelness Lifestyle's primary product?
- Wheelness Lifestyle developed Strolly, a motorized add-on wheel designed to motorize standard baby strollers, providing additional pushing power at low speeds.
- When was Wheelness Lifestyle founded?
- Wheelness Lifestyle was founded in June 2017.
- Where is Wheelness Lifestyle headquartered?
- Wheelness Lifestyle is headquartered in Tel Aviv-Yafo, Israel.
- How many employees does Wheelness Lifestyle have?
- Wheelness Lifestyle has 1-10 employees.
- What is the primary sector of Wheelness Lifestyle?
- Wheelness Lifestyle's primary sector is Retail Platforms.
- What is the current product stage of Wheelness Lifestyle?
- Wheelness Lifestyle's product is currently released.
- What is the latest funding round for Wheelness Lifestyle?
- Wheelness Lifestyle received funding in October 2018 from Tnufa Foundation.
- Does Wheelness Lifestyle hold any patents?
- Yes, Wheelness Lifestyle holds one patent.
Team · 1
Mottie Leibovich
Founder · CEO & Founder
Sectors & technology
Primary sector
Retail Platforms
Sub-sectors
Retail PlatformsGoods
Target customers
ConsumersDemographics & FamilyParents
Business model
B2C
Highlights
1 PatentsVerified
Tags
single-seller-platformparentsbabies
Full data — links, identifiers, deals & radar signals (jobs, patents, research, more)
Identifiers & details
| Legal name | Wheelness Lifestyle Ltd. |
|---|---|
| Founded | 2016 |
| Employees (exact) | 5 |
Radar intelligence
Israeli Companies Registrar (רשם החברות / ICA)
| Registrar # (ח.פ.) | 515675148 |
|---|---|
| Status | פעילה |
| Corp type | ישראלית חברה פרטית |
| Incorporated | 2017-06-15 |
| Purpose | לעסוק בכל עיסוק חוקי |
| Liability | מוגבלת |
| In violation (unfiled) | no |
| Last annual report | 2026 |
| Active charges / liens | 0 |
| Registry events | 1 — annual_report (1) |
| Registered address | נחלת יצחק 8 תל אביב - יפו |
Recent registry events
| Date | Event |
|---|---|
| 2026-03-16 | דו~ח שנתי |