Last updated 2026-08-29
- Raised $14.8M Series D led by Wigley, Aug 2026
- Raised Seed round led by EthAum Ventures, Oct 2021
Total raised
$14.8M
Stage
—
Founded
2019
Headcount
22
HQ
New York, United States
Sector
Enterprise Software & Infrastructure
Website ↗Registrar ID: 515987881 (WeR Augmented Reality Cloud Ltd. (weR AR))
About
weR's mission is to make the physical shelf a trusted data layer for retail AI. They turn store scans into verified shelf intelligence, helping retailers, brands, and execution partners detect issues, fix them faster, and verify execution with auditable proof. By combining phone-first AI, AR, and spatial technology, they make shelf checks faster, more accurate, and scalable without additional hardware. Their vision is to build the intelligence layer for autonomous shelf execution: phone-first today, wearable and robot-ready tomorrow, powered by patented technology.
Funding history · 2 rounds · $14.8M total
2 events/rounds · $14.8M Total Funding: $14.8M in Private Equity
Aug 2026
D Round
$14.8M
tracxn.com
★ Wigley★ Creattura★ Greenstone★ bionexus.kr★ Shuo Orange Technology
Oct 2021
★ FastForward with HE★ T-Mobile Accelerator★ Google Cloud for Startups program★ Verizon 5G Retail Prototyping Challenge★ EthAum Ventures★ Investment Company (investor name undisclosed)EthAumRHTLaw AsiaSuper VenturesInvestment Company
Headcount over time
22 employees (2026-09) · 1 point
Offices
New York, United States · HQ / main office
Q&A
- What is weR Augmented Reality Cloud Ltd.'s primary business focus?
- weR Augmented Reality Cloud Ltd. (weR AR) connects physical shelf reality to retail operations, business intelligence, AI, and field execution systems, aiming to make the physical shelf a trusted data layer for retail AI.
- When was weR Augmented Reality Cloud Ltd. founded?
- weR Augmented Reality Cloud Ltd. was founded in 2019.
- Where is weR Augmented Reality Cloud Ltd. headquartered?
- weR Augmented Reality Cloud Ltd. is headquartered in New York, United States.
- Who are the co-founders of weR Augmented Reality Cloud Ltd.?
- The co-founders of weR Augmented Reality Cloud Ltd. are Amit Chachek (CEO), Gil Gavish (Director of AR), and Tomer Chachek (COO & CFO).
- What core technologies does weR Augmented Reality Cloud Ltd. utilize?
- weR Augmented Reality Cloud Ltd. utilizes Augmented Reality, AI, and Spatial Technology.
- What customer segments does weR Augmented Reality Cloud Ltd. target?
- weR Augmented Reality Cloud Ltd. targets retailers, brands, and shoppers.
- What is weR Augmented Reality Cloud Ltd.'s business model?
- weR Augmented Reality Cloud Ltd. operates on a B2B business model.
Team · 7
Amit Chachek
Founder · Co-Founder | CEO
Gil Gavish
Founder · Co-Founder | Director of AR
Tomer Chachek
Founder · Co-Founder | COO & CFO
Mark Lekhovitser
CPO
Igor Maslo
Director of AR | Unity3D & Full Stack Expert
Aviram Netanel
Director of iOS | Lead iOS Developer
Yaniv Hasbani
Innovation - iOS | SDK Developer
Sectors & technology
Primary sector
Enterprise Software & Infrastructure
Technologies
Target customers
Business model
B2B
Full data — links, identifiers, deals & radar signals (jobs, patents, research, more)
External links
| Website | wer.io |
|---|
Identifiers & details
| Founded | 2019 |
|---|---|
| Employees (exact) | 22 |
Radar intelligence
Web history (Wayback)
| Domain | wer.io |
|---|
Israeli Companies Registrar (רשם החברות / ICA)
| Registrar # (ח.פ.) | 515987881 |
|---|---|
| Status | פעילה |
| Corp type | ישראלית חברה פרטית |
| Incorporated | 2019-02-26 |
| Purpose | לעסוק בכל עיסוק חוקי |
| Liability | מוגבלת |
| In violation (unfiled) | no |
| Last annual report | 2025 |
| Active charges / liens | 0 |
| Registry events | 0 |
| Registered address | השרון 14 כפר סבא |