Last updated 2026-09-02
Total raised
—
Stage
—
Founded
2013
Headcount
—
HQ
Ra'anana, Israel
Sector
Marketing Technology
Website ↗Registrar ID: 514861798 (Way2cu Ltd.)
About
Callbox, operated in Israel by Way2cu Ltd., provides a comprehensive call tracking solution that helps businesses gain insight into phone calls, eliminate inefficiencies in call handling, and improve caller experience. The platform shows every website visitor a unique phone number, attributing calls, forms, and WhatsApp messages to the specific click that brought them. This allows businesses to identify effective and ineffective ad campaigns and optimize their spending. Callbox integrates with major CRMs and ad platforms like Google Ads, Facebook, and TikTok to provide full attribution and automate data flow. They also offer enterprise-grade automation services beyond call measurement.
Offices
Ra'anana, Israel · HQ / main office
Q&A
- What is Way2cu Ltd. (Callbox)'s primary business?
- Way2cu Ltd. (Callbox) provides a lead validation and marketing platform that attributes leads to their source and optimizes ad spending. It offers a call tracking solution to help businesses gain insights into phone calls, improve call handling, and enhance caller experience.
- When was Way2cu Ltd. (Callbox) founded?
- Way2cu Ltd. (Callbox) was founded in 2013.
- What is the primary sector of Way2cu Ltd. (Callbox)?
- Way2cu Ltd. (Callbox)'s primary sector is Marketing Technology.
- Where is Way2cu Ltd. (Callbox) headquartered?
- Way2cu Ltd. (Callbox) is headquartered in Ra'anana, Israel.
- What technologies does Way2cu Ltd. (Callbox) utilize in its platform?
- Way2cu Ltd. (Callbox) utilizes AI and Machine Learning in its platform.
- What types of customers does Way2cu Ltd. (Callbox) target?
- Way2cu Ltd. (Callbox) targets businesses and enterprises.
- What is Way2cu Ltd. (Callbox)'s business model?
- Way2cu Ltd. (Callbox) operates on a B2B (business-to-business) model.
- What core technology does Way2cu Ltd. (Callbox) use?
- Way2cu Ltd. (Callbox) uses proprietary software and AI-powered analytics as its core technology.
Sectors & technology
Primary sector
Marketing Technology
Technologies
Target customers
Business model
SaaS
Full data — links, identifiers, deals & radar signals (jobs, patents, research, more)
External links
| Website | callbox.co.il |
|---|
Identifiers & details
| Legal name | Way2cu Ltd. |
|---|---|
| Founded | 2013 |
Radar intelligence
Web history (Wayback)
| Domain | callbox.co.il |
|---|
Israeli Companies Registrar (רשם החברות / ICA)
| Registrar # (ח.פ.) | 514861798 |
|---|---|
| Status | פעילה |
| Corp type | ישראלית חברה פרטית |
| Incorporated | 2013-01-06 |
| Purpose | לעסוק בכל עיסוק חוקי |
| Liability | מוגבלת |
| In violation (unfiled) | yes |
| Last annual report | 2023 |
| Active charges / liens | 0 |
| Registry events | 1 — violation (1) |
| Registered address | שביל הזהב 4 רעננה |
Recent registry events
| Date | Event |
|---|---|
| 2026-06-25 | עדכון הפרה |