Watchful

An AI-enhanced competitive intelligence platform revolutionizing how teams access, analyze, and act on digital insights.

Business Software
Acquired by Thoughtworks
Seed Tel Aviv-Yafo, Israel Founded 2018
Last updated 2026-07-26
Total raised
$13.0M
Last: Undisclosed Round 2022-05
Stage
Seed
Founded
2018
Headcount
25
HQ
Tel Aviv-Yafo, Israel
Sector
Business Software

About

Watchful is an AI-enhanced competitive intelligence platform that provides unparalleled visibility into competitors' digital assets and strategies through continuous and automated deep-tech discoveries. The platform helps organizations make data-driven decisions by uncovering hidden features, A/B tests, changes in user interface, and performance data within competitor applications. It serves product, marketing, strategy, engineering, and design teams, enabling them to stay ahead of market trends and make informed decisions.

Funding history · 3 rounds · $13.0M total

2022-04
Convertible Debt $8.0M
★ Vertex Ventures Israel
2020-05
Seed $4.0M
★ Vertex Ventures IsraelGefen Capital
2018-08
Pre-Seed $1.0M

Headcount over time

From 20 (2019-12) to 32 (2026-03) · +12 (+60%) · 18 points · source: Finder history + radar grounding
520 2019-12 2026-03

Q&A

When was Watchful acquired and by which company?
Watchful was acquired by Thoughtworks in April 2024.
What is Watchful's primary business sector?
Watchful's primary business sector is Business Software.
Who is the Co-founder & CEO of Watchful?
Itay Kahana is the Co-founder & CEO of Watchful.
What was Watchful's last funding round?
Watchful's last funding round was a Convertible Debt round in May 2022, raising $8,000,000. Vertex Ventures Israel was a lead investor in this round.
What is Watchful's total funding raised to date?
Watchful has raised a total of $13,000,000 USD.
When was Watchful founded?
Watchful was founded in April 2018.
What is the core technology behind Watchful's platform?
Watchful's platform utilizes Artificial Intelligence to provide competitive intelligence.

Team · 1

Itay Kahana
Founder · Co-founder & CEO

Sectors & technology

Primary sector
Business Software
Sub-sectors
Business SoftwareIT, R&D & Data SolutionsData Analysis & Decision Support
Technologies
Platforms & InterfacesWebArtificial Intelligence
Target customers
Enterprise & Professional ServicesEnterprises
Business model
B2B

Highlights

Verified

Tags

software-applicationsenterprise-solutionsweb-platformbusiness-intelligenceartificial-intelligencecompetitive-intelligence
Full data — links, identifiers, deals & radar signals (jobs, patents, research, more)

External links

Websitewatchful.ai/
LinkedInlinkedin.com/company/28598834

Identifiers & details

Legal nameWatchful Technologies Ltd.
Founded2018-4
Employees (exact)25

Acquisitions & public offerings

Acquired by Thoughtworks 2024-04

Radar intelligence

Web history (Wayback)

Domainwatchful.ai

Israeli Companies Registrar (רשם החברות / ICA)

Registrar # (ח.פ.)515829067
Statusפעילה
Corp typeישראלית חברה פרטית
Incorporated2018-04-12
Purposeלעסוק בכל עיסוק חוקי
Liabilityמוגבלת
In violation (unfiled)no
Last annual report2026
Active charges / liens0
Registry events4 — charge (3), annual_report (1)
Registered addressגבורי ישראל 7 נתניה

Recent registry events

DateEvent
2026-01-22סילוק שעבוד
2026-01-22סילוק שעבוד
2026-06-09סילוק שעבוד
2026-07-02דו~ח שנתי