Highlights
Profile claimed by owner
About
Rewarding User Engagement with Micro-donations to Social Causes
Boon.Today allows brands and media agencies to use their ads to help fund social or environmental projects by turning user engagement into micro-donations. When consumers are exposed to any ad displaying Boon.Todays Ad For Good label, they are rewarded financially in a digital currency called Boon, which is automatically credited to their personal Boon.Today wallet. Users can redeem their Boon directly from the wallet to make donations to their chosen organization.
Identity
| Name | Boon.Today |
|---|---|
| Slug | watch-and-give |
| Former names | Watch And Give |
| Type / kind | startup |
| Crunchbase ID | boon-today |
| Source _id | agxzfmlsbGlzdHNpdGVyGAsSC05ld19Db21wYW55GICAoJidzZoKDA |
Status
| Status | active |
|---|---|
| Last update | 2026-05-17 |
Location
| HQ country code | IL |
|---|---|
| HQ region/district | Center District |
| HQ city | Tel Aviv-Yafo |
| HQ address | Ahad Ha'Am Street 9, Tel Aviv-Yafo, Israel |
Web & social
Classifications
Primary sector Business Software
Sub-sectors
Climate TechCarbon TechCarbon Analytics, Earth Data & FintechBusiness SoftwareSales & Marketing SolutionsAdvertising Platforms
Technologies
Platforms & InterfacesWeb
Target customers
Enterprise & Professional ServicesMarketing & SalesAdvertising
Business models
B2B2CB2B
Tags
climate-techpublisherssmbadvertisersvideo-advertisingmarketingbrandingvideoweb-platformmedianonprofitmobile-advertisingcustomer-engagementmonetizationblockchainsocial-advertisingadvertisingdigital-walletcarbon-analytics
Funding
| Total raised | — |
|---|---|
| Current stage | Pre-Seed |
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