Last updated 2026-06-18
- Acquired by Blockthrough, Jan 2020
- Raised $2.3M Seed round led by JVP, Jan 2017
Total raised
$2.3M
Last: Undisclosed Round 2017-02
Stage
Acquired
Founded
2015
Headcount
9
HQ
Tel Aviv-Yafo, Israel
Sector
Business Software
About
Uponit is an ad-recovery platform designed to protect publishers' online ad businesses. Using cyber technologies, the company helps online publishers measure and restore their blocked ad inventory and communicate with their ad-blocking audience. Uponit's solution is unblockable by existing ad blockers, giving publishers comfort and stability. Uponit was developed by Aderz Media Ltd.
Funding history · 1 round · $2.3M total
2017-01
Seed
$2.3M
★ JVP★ KDC Media Fund
Headcount over time
From 13 (2017-02) to 9 (2025-12) · -4 (-31%) · 5 points · source: Finder history + radar grounding
Q&A
- What is Uponit's primary business?
- Uponit is an ad-recovery platform that helps online publishers measure and restore their blocked ad inventory and communicate with their ad-blocking audience. Its solution is designed to be unblockable by existing ad blockers.
- When was Uponit founded?
- Uponit was founded in July 2015.
- What is Uponit's current status?
- Uponit is currently active, but its status reason indicates it was acquired by Blockthrough in January 2020.
- How much funding has Uponit raised in total?
- Uponit has raised a total of $2,300,000.
- Which investors participated in Uponit's funding round?
- In February 2017, Uponit secured funding from JVP and KDC Media Fund.
- Where is Uponit's headquarters located?
- Uponit's headquarters is located in Tel Aviv-Yafo, Israel.
- What are the primary sectors Uponit operates in?
- Uponit operates primarily in Business Software, Sales & Marketing Solutions, and Advertising Platforms.
Team · 5
Sectors & technology
Primary sector
Business Software
Sub-sectors
Business SoftwareSales & Marketing SolutionsAdvertising Platforms
Technologies
Platforms & InterfacesMobile
Target customers
Enterprise & Professional ServicesMarketing & SalesAdvertising
Business model
B2B
Tags
adtechpublishersadvertisersadvertisingmobile-advertising
Full data — links, identifiers, deals & radar signals (jobs, patents, research, more)
External links
| linkedin.com/company/10339396 | |
| facebook.com/uponit.adblock.bypass |
Identifiers & details
| Founded | 2015-7 |
|---|---|
| Employees (exact) | 9 |
| Offices | New York |
| Status reason | Acquired (Inactive) by Blockthrough on Jan 2020 - closed due to acquisition |
Acquisitions & public offerings
Acquired by Blockthrough 2020-01
Radar intelligence
Israeli Companies Registrar (רשם החברות / ICA)
| Registrar # (ח.פ.) | 515288553 |
|---|---|
| Status | פעילה |
| Corp type | ישראלית חברה פרטית |
| Incorporated | 2015-07-19 |
| Purpose | לעסוק בכל עיסוק חוקי |
| Liability | מוגבלת |
| In violation (unfiled) | no |
| Last annual report | 2025 |
| Active charges / liens | 0 |
| Registry events | 2 — annual_report (1), people (1) |
| Registered address | אחד העם 9 תל אביב - יפו |
Recent registry events
| Date | Event |
|---|---|
| 2025-11-19 | דו~ח שנתי |
| 2026-03-01 | עדכון דירקטורים-הסרת דירקטור |