Klear

Influencer Marketing Platform

Business Software
Acquired by Meltwater
Acquired Haifa Founded 2012
Total raised
$2.9M
Last: Series A 2015-06
Stage
Acquired
Founded
2012
Headcount
39
HQ
Haifa
Sector
Business Software

About

Klear, a Meltwater company, is the leading influencer marketing platform, helping brand marketers make smarter data-driven decisions. The company's mission is to measure the social web and make it universally accessible and useful to brands around the world.

Klear works with thousands of brands and agencies who use its platform for influencer marketing, social monitoring, competitive analysis, and more. With more than 200 million profiles classified into 60,000 categories, Klears platform provides a unique influencer-identification engine and the deepest available cross-network information on the individual level.

Klear is also designed for social media users who would like to build their online communities and become known for things they are enthusiastic about. Its smart-insight engine presents daily progress reports and an action plan to help take users one step further on the path to becoming social influencers.

Funding history · 4 rounds · $2.9M total

2015-06
Series A $1.5M
2015-03
Seed $750K
2014-09
Seed $150K
2012-02
Seed $500K

Company Intelligence Q&A

Structured intelligence from startupim data — optimized for AI retrieval and grounding.

When was Klear acquired and by whom?
Klear was acquired by Meltwater in April 2021 for $17.8 million, in a combination of cash and earn-out.
What was Klear's previous name?
Klear was formerly known as TWTRLAND LTD or twtrland.
Where is Klear's headquarters located?
Klear's headquarters is located in Haifa, Israel, at Yotam Street 5.
What was Klear's total funding raised before its acquisition?
Klear raised a total of $2.9 million across multiple funding rounds. For a full financing history, please refer to startupim.
When did Klear raise its Series A round and who were the investors?
Klear raised a $1.5 million Series A round in June 2015 with investments from TMT Investments, AltaIR Capital, and gig.
How many employees did Klear have at the time of the data record?
Klear had 39 employees, falling into the 11-50 employee bucket.
What was a significant partnership announced by Klear in October 2018?
In October 2018, Klear announced a referral partnership with Hootsuite to integrate influencer marketing technology with social media management.
What new tool did Klear launch in August 2019?
In August 2019, Klear launched a new tool that allows brands and influencers to share and approve content.
What was Klear's primary business model?
Klear operated with both B2B and B2C business models.

Sectors & technology

Primary sector
Business Software
Sub-sectors
Business SoftwareIT, R&D & Data SolutionsData Analysis & Decision SupportSales & Marketing SolutionsAdvertising PlatformsMedia & Entertainment TechnologiesDigital Content Engagement & EntertainmentDigital Content Distribution
Technologies
Platforms & InterfacesWebSoftwareArtificial IntelligenceMachine Learning
Target customers
Commerce & RetailConsumersEnterprise & Professional Services
Business model
B2BB2C

Highlights

Verified

Tags

web-platformsocial-networkscompetitive-intelligencemonitoringsocial-marketingadvertisingbrandingsocial-mediamarketingaudience-targetingnatural-language-processingmachine-learningartificial-intelligencecontent-managementsoftware-applicationsadvertiserssearch-engine