Last updated 2026-08-20
- Raised $8.5M Seed Extension led by Eniac Ventures, Apr 2023
- Raised $2.4M Seed round led by Stardom Media Ventures LP, Oct 2022
Total raised
$10.9M
Stage
—
Founded
2018
Headcount
1-10
HQ
Tel Aviv, Israel
Sector
Pet Care
Website ↗Registrar ID: 516519162 (TREAT APP LTD)
About
Treat was established to decrease the number of pet euthanizations globally. The company creates a closer bond between people and shelter animals by allowing users to choose a shelter animal in the US, send weekly food bags by playing a game or through subscription, and get notified when their chosen pet is adopted. Treat is the world's first real pet avatar and a member of Google for Startups Founders Club.
Funding history · 2 rounds · $10.9M total
2 events/rounds · $10.9M Total Funding: $10.9M in Private Equity
Apr 2023
Oct 2022
★ Stardom Media Ventures LPIron Nation
Offices
Tel Aviv, Israel · HQ / main office
Q&A
- What is Treat Virtual Adoption's primary business?
- Treat Virtual Adoption operates a mobile game where users can virtually adopt shelter animals and send them real food and treats, aiming to decrease pet euthanizations globally.
- When was Treat Virtual Adoption founded?
- Treat Virtual Adoption was founded in 2018.
- Where is Treat Virtual Adoption headquartered?
- Treat Virtual Adoption is headquartered in Tel Aviv, Israel.
- Who is a co-founder of Treat Virtual Adoption?
- Max Lerner is a Co-founder and CTO of Treat Virtual Adoption, appointed in July 2020.
- What is Treat Virtual Adoption's primary sector?
- Treat Virtual Adoption's primary sector is Consumer-Oriented Software.
- What is a notable affiliation of Treat Virtual Adoption?
- Treat Virtual Adoption is a member of Google for Startups Founders Club.
Sectors & technology
Primary sector
Pet Care
Technologies
Target customers
Business model
FreemiumSubscription
Full data — links, identifiers, deals & radar signals (jobs, patents, research, more)
External links
| Website | treatva.com |
|---|
Identifiers & details
| Legal name | TREAT APP LTD |
|---|---|
| Founded | 2018 |
Radar intelligence
Web history (Wayback)
| Domain | treatva.com |
|---|
Israeli Companies Registrar (רשם החברות / ICA)
| Registrar # (ח.פ.) | 516519162 |
|---|---|
| Status | פעילה |
| Corp type | ישראלית חברה פרטית |
| Incorporated | 2021-12-30 |
| Purpose | לעסוק בכל עיסוק חוקי |
| Liability | מוגבלת |
| In violation (unfiled) | no |
| Last annual report | 2024 |
| Active charges / liens | 0 |
| Registry events | 0 |
| Registered address | רש~י 22 רמת גן |