Treat

Mobile Gaming and Pet Care

Media & Entertainment Technologies
Active
Seed Tel Aviv-Yafo, Israel Founded 2020
Last updated 2026-06-18
Total raised
$2.4M
Last: 2024-10
Stage
Seed
Founded
2020
Headcount
18
HQ
Tel Aviv-Yafo, Israel
Sector
Media & Entertainment Technologies

About

Treat is a real pet avatar aiming to combine gaming and pet care. Treat's play-to-impact model has enabled players to send over 170,000 items to real shelter animals. The company's mobile game is in beta version.

Funding history · 2 rounds · $2.4M total

2024-10
Undisclosed

Q&A

What is Treat's primary business activity?
Treat operates in mobile gaming and pet care, combining gaming with real pet care through a play-to-impact model.
When was Treat founded?
Treat was founded in April 2020.
What is the total amount of funding Treat has raised to date?
Treat has raised a total of $2,425,000 USD.
Which investors participated in Treat's March 2022 funding round?
Stardom Ventures and Velo Partners participated in Treat's funding round in March 2022.
Which investor participated in Treat's October 2024 funding round?
Stardom Ventures participated in Treat's funding round in October 2024.
What is the current stage of Treat's mobile game?
Treat's mobile game is currently in beta version.
Who are the co-founders of Treat?
The co-founders of Treat are Itay Katzav, who serves as Co-founder & CEO, and Max Lerner, who is the Co-founder & CTO.

Team · 2

Founder · Co-founder & CEO
LinkedIn ↗
Founder · Co-founder & CTO
LinkedIn ↗

Sectors & technology

Primary sector
Media & Entertainment Technologies
Sub-sectors
Media & Entertainment TechnologiesDigital Content Engagement & Entertainment
Technologies
Simulation & ImagingDigital TwinPlatforms & InterfacesMobile
Target customers
ConsumersRecreational & LifestylePet Owners
Business model
B2C

Highlights

Verified

Tags

pet-ownersmobile-gamesgamesdogsartificial-intelligencepets
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