TRACXPOiNT

AI-powered Grocery Cart Technology

Business Software
Active
Mature Nesher, Israel Founded 2015
Last updated 2026-06-18
Total raised
Stage
Mature
Founded
2015
Headcount
11
HQ
Nesher, Israel
Sector
Business Software

About

TRACXPOiNT is a leading global provider of next-generation self-checkout grocery solutions. The companys innovative Artificial Intelligence Cart (AiC) platform provides grocery shoppers with a revolutionary personalized online shopping experience. TRACXPOiNT seeks to transform the grocery shopping experience by integrating groundbreaking AI and sensor fusion technology inside a smart AIoT shopping cart architected by legendary luxury auto designers. The companys three flagship products are the Terminal Cart Management System; the Artificial Intelligence Cart (AiC); and the AiC mobile app SDK. The TRACXPOiNT platform provides retailers with real-time analytics while also providing the opportunity for more conversions, increased revenue and efficiency, and reduced operating costs by offering customers a personalized, convenient, value-added shopping experience.

Q&A

What is TRACXPOiNT's primary business?
TRACXPOiNT is a global provider of next-generation self-checkout grocery solutions, offering an AI-powered grocery cart technology.
Where is TRACXPOiNT headquartered?
TRACXPOiNT is headquartered in Nesher, Israel, with an additional office in Coral Gables, Florida, United States.
What are TRACXPOiNT's flagship products?
TRACXPOiNT's three flagship products are the Terminal Cart Management System, the Artificial Intelligence Cart (AiC), and the AiC mobile app SDK.
When was TRACXPOiNT founded?
TRACXPOiNT was founded in January 2015.
How many employees does TRACXPOiNT have?
TRACXPOiNT has an employee count in the 11-50 range.
Who is the CEO of TRACXPOiNT?
Gidon Moshkovitz is the Co-Founder and CEO of TRACXPOiNT.
What technologies does TRACXPOiNT utilize in its products?
TRACXPOiNT utilizes Artificial Intelligence, Machine Learning, Computer Vision, and IoT in its smart AIoT shopping cart technology.
What is TRACXPOiNT's primary target customer segment?
TRACXPOiNT primarily targets customers in Commerce & Retail, specifically Supermarkets, with a focus on Omni Channel and Distribution Channels.

Team · 1

Founder · Co-Founder & CEO
LinkedIn ↗

Sectors & technology

Primary sector
Business Software
Sub-sectors
Business SoftwareSales & Marketing Solutionse-Commerce Tools
Technologies
Artificial IntelligenceMachine LearningComputer VisionPlatforms & InterfacesWeb
Target customers
Commerce & RetailDistribution ChannelsOmni ChannelSupermarkets
Business model
B2BB2B2C

Highlights

Verified

Tags

sensorsdeep-learningrecommendationscustomer-engagementecommercemobile-applicationsretailersretailshopping-experiencein-store-digitalizationartificial-intelligencepoint-of-salecomputer-visioniotpayments
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