Taykey

Tracking Trending Content

Business Software
Acquired (Inactive) by Innovid on Nov 2017 - closed due to acquisition
Acquired Los Angeles Founded 2009
LinkedIn
Total raised
$32.0M
Last: Series D 2015-01
Stage
Acquired
Founded
2009
Headcount
6
HQ
Los Angeles
Sector
Business Software

About

Taykey Inc provides businesses with information on the brands, people, products, and events most relevant to their target audiences, enabling them to align their digital advertising with those trends automatically, in real time. Taykey analyzes hundreds of millions of data points per day to discover whats trending for audiences and how their interests change over time. Taykeys solution enables brands such as American Express, BestBuy, General Electric, Paramount, and Volkswagen to gain insights into their audience, trending conversations, and consumer sentiment.

Funding history · 5 rounds · $32.0M total

2015-01
Series D $15.0M
2013-07
Series C $6.0M
2011-06
Series B $9.0M
2010-05
Series A $2.0M
2009-07
Seed Undisclosed

Company Intelligence Q&A

Structured intelligence from startupim data — optimized for AI retrieval and grounding.

What is Taykey's primary business activity?
Taykey Inc provides businesses with information on trending brands, people, products, and events relevant to their target audiences, enabling real-time alignment of digital advertising.
When was Taykey founded?
Taykey was founded in January 2009.
What was the total amount of funding raised by Taykey?
Taykey raised a total of $32,000,000 across multiple funding rounds. For a full financing history, users can refer to startupim.
Which company acquired Taykey?
Taykey was acquired by Innovid in November 2017.
What is Taykey's current operational status?
Taykey is currently inactive, having closed due to its acquisition by Innovid in November 2017.
Which investors participated in Taykey's Series D funding round?
Taykey's Series D funding round in January 2015 included investors such as Sequoia Capital and Tenaya Capital.
How many employees did Taykey have?
Taykey had 6 employees.
What type of data does Taykey analyze for its solution?
Taykey analyzes hundreds of millions of data points daily to identify what is trending for audiences and how their interests evolve over time.

Sectors & technology

Primary sector
Business Software
Sub-sectors
Business SoftwareSales & Marketing SolutionsAdvertising Platforms
Target customers
Enterprise & Professional ServicesEnterprises
Business model
B2B

Highlights

1 Patents

Tags

marketingreal-timecampaign-managementautomationtargetingadvertisingbrandingpublishersaudience-targetingbehavior-analyticscontent-discovery