Affective Markets

Data-driven Emotional Analysis

Business Software
Non Active, Feb 2025 ceased to operate
Seed Bnei Brak, Israel Founded 2016
LinkedIn
Last updated 2026-06-18
Total raised
Last: 2018-01
Stage
Seed
Founded
2016
Headcount
8
HQ
Bnei Brak, Israel
Sector
Business Software

About

Affective Markets helps clients make comprehensive decisions by predicting the market's emotional reaction to an idea, product, branding identity, or marketing message. To that end, Affective Markets has developed an AI-based SaaS service that scientifically extracts quantitative emotional insights from data. The service is affordable, has a short response time, and does not require special expertise.

Funding history · 1 round · — total

2018-01
Undisclosed

Q&A

What is the current status of Affective Markets?
Affective Markets is currently inactive, having ceased operations in February 2025.
Where is Affective Markets headquartered?
Affective Markets is headquartered in Bnei Brak, Center District, Israel.
What is Affective Markets' primary business?
Affective Markets helps clients make comprehensive decisions by predicting the market's emotional reaction to an idea, product, branding identity, or marketing message using an AI-based SaaS service.
When was Affective Markets founded?
Affective Markets was founded in June 2016.
How many employees does Affective Markets have?
Affective Markets has 1-10 employees.
Which sector does Affective Markets primarily operate in?
Affective Markets' primary sector is Business Software.
Who are the co-founders of Affective Markets?
The co-founders of Affective Markets are Dan Gang, Daniel Lehmann, and Itay Alon.
Has Affective Markets secured any patents?
Yes, Affective Markets holds 1 patent.

Team · 3

Founder · Co-founder & CEO
LinkedIn ↗
Founder · Co-founder
LinkedIn ↗
Founder · Co-founder & VP Product Marketing
LinkedIn ↗

Sectors & technology

Primary sector
Business Software
Sub-sectors
Business SoftwareSales & Marketing SolutionsAdvertising PlatformsMedia & Entertainment TechnologiesDigital Content Engagement & Entertainment
Technologies
Platforms & InterfacesSoftwareArtificial IntelligenceSensingMotion
Target customers
Enterprise & Professional ServicesMarketing & SalesAdvertisingMedia & EntertainmentPublishing
Business model
B2B

Highlights

1 PatentsVerified

Tags

targetingadvertisingsocial-networksconversion-optimizationemotions-analyticssoftware-applicationsmarketingartificial-intelligenceadtechadvertiserspublisherspredictive-marketingcampaign-optimizationconsumersbranding
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