Last updated 2026-07-26
- Raised $4.3M Series B led by Cedar Fund, Feb 2012
- Raised $1.2M Series A led by Cedar Fund, Oct 2010
Total raised
$5.5M
Last: Undisclosed Round 2012-03
Stage
Mature
Founded
2010
Headcount
156
HQ
Netanya, Israel
Sector
Business Software
About
Start.io (formerly StartApp) is a mobile data platform that provides an omnichannel advertising platform powered by real-time mobile audiences. It helps mobile app developers and website publishers monetize their apps with ads and enables brands and agencies to run efficient, effective, and precise digital advertising campaigns using AI-driven insights and first-party data. The platform offers tools for app performance, user engagement, and audience targeting. Start.io partners with over 350,000 applications, reaching more than 1 billion monthly active users worldwide.
Funding history · 2 rounds · $5.5M total
2012-02
B Round
$4.3M
★ Cedar Fund★ Ascent Venture Partners
2010-10
A Round
$1.2M
★ Cedar Fund★ TPY Capital★ Ascent Venture Partners
Headcount over time
From 195 (2018-01) to 155 (2026-01) · -40 (-21%) · 63 points · source: Finder history + radar grounding
Q&A
- What is Start.io's primary business?
- Start.io is a mobile data platform that offers an omnichannel advertising platform powered by real-time mobile audiences. It assists mobile app developers and website publishers in monetizing their apps with ads and enables brands and agencies to run digital advertising campaigns using AI-driven insights and first-party data.
- When was Start.io founded?
- Start.io was founded in November 2010.
- What was Start.io's former name?
- Start.io was formerly known as StartApp.
- How many employees does Start.io currently have?
- Start.io has 51–200 employees.
- What is the total amount of funding Start.io has raised?
- Start.io has raised a total of $14.3 million USD.
- When did Start.io last raise a funding round?
- Start.io's last recorded funding round was a B Round in March 2012, which raised $4.2 million USD.
- Where is Start.io's headquarters located?
- Start.io's headquarters is located in Netanya, Israel.
- Who are the co-founders of Start.io?
- The co-founders of Start.io are Gil Dudkiewicz and Ran Avidan.
- What technology does Start.io utilize in its platform?
- Start.io utilizes Artificial Intelligence in its platform to provide AI-driven advertising solutions.
Team · 2
Gil Dudkiewicz
Founder · Co-Founder & CEO
Ran Avidan
Founder · Co-Founder
Sectors & technology
Primary sector
Business Software
Sub-sectors
Business SoftwareIT, R&D & Data SolutionsData Analysis & Decision SupportSales & Marketing SolutionsAdvertising Platforms
Technologies
Artificial Intelligence
Target customers
Enterprise & Professional ServicesMarketing & SalesAdvertisingMedia & EntertainmentPublishing
Business model
B2B
Highlights
Verified
Tags
user-engagementcommunicationsmobile-advertisingmonetizationadvertisingmobile-applicationstargetingbig-data-analyticsbrandingcontent-marketingbehavior-analyticsadvertiserspublishersbusiness-processesartificial-intelligenceadtechmarketing
Full data — links, identifiers, deals & radar signals (jobs, patents, research, more)
External links
| Website | start.io/ |
|---|---|
| linkedin.com/company/2484520 | |
| YouTube | youtube.com/channel/UCF-YB9zhVIdu4Pg-ClC9gwg |
Identifiers & details
| Legal name | Start.io Inc. |
|---|---|
| Former names | StartApp |
| Founded | 2010-11 |
| Employees (exact) | 156 |
| Offices | New York |
Radar intelligence
Patents
| EPO | 1 |
|---|
Web history (Wayback)
| Domain | start.io |
|---|
Certificate / subdomain footprint
| Subdomains | 141 |
|---|
Israeli Companies Registrar (רשם החברות / ICA)
| Registrar # (ח.פ.) | 514526185 |
|---|---|
| Status | פעילה |
| Corp type | ישראלית חברה פרטית |
| Incorporated | 2010-11-28 |
| Purpose | לעסוק בכל עיסוק חוקי |
| Liability | מוגבלת |
| In violation (unfiled) | no |
| Last annual report | 2024 |
| Active charges / liens | 0 |
| Registry events | 0 |
| Registered address | גבורי ישראל 5 נתניה |