Sodyo

Connecting Offline to Online

Business Software
Active
Series C Tel Aviv-Yafo, Israel Founded 2012
Website ↗ LinkedIn
Last updated 2026-06-18
Total raised
$11.0M
Last: 2024-03
Stage
Series C
Founded
2012
Headcount
17
HQ
Tel Aviv-Yafo, Israel
Sector
Business Software

About

Sodyo is an innovative startup that provides next-generation scanning solutions for companies in any industry looking to integrate physical and digital experiences for consumers. Our solution comprises colorful markers (visual codes) that can be scanned from any smartphone or CCTV camera. Industries Currently Disrupting & Planning to Disrupt: • Advertising & Media: Transforming TV with interactive programs& ads. • Logistics: Map warehouse inventory, quickly locate a specific item, know when an item has been added/removed, real-time inventory tracking. • Anti-counterfeiting: Copy-proof product

Funding history · 4 rounds · $11.0M total

2024-03
$4.0M
ZIM Ventures
2022-08
$4.0M
ZIM Ventures
2020-10
2018-05

Q&A

What is Sodyo's primary business?
Sodyo is an innovative startup that provides next-generation scanning solutions for companies to integrate physical and digital experiences for consumers, utilizing colorful visual codes scannable by smartphones or CCTV cameras.
When was Sodyo founded?
Sodyo was founded in June 2012.
What is Sodyo's total funding to date?
Sodyo has raised a total of $11,000,000 USD.
When was Sodyo's most recent funding round and who participated?
Sodyo's most recent funding round occurred in March 2024, with participation from ZIM Ventures.
Which investors participated in Sodyo's August 2022 funding round?
In August 2022, ZIM Ventures participated in Sodyo's funding round.
What industries does Sodyo aim to disrupt?
Sodyo aims to disrupt industries such as Advertising & Media, Logistics, and Anti-counterfeiting by transforming TV with interactive programs and ads, mapping warehouse inventory, and providing copy-proof product solutions.
Where is Sodyo's headquarters located?
Sodyo's headquarters is located in Tel Aviv-Yafo, Israel.

Team · 3

Alon Raz
Founder · CEO
LinkedIn ↗
Rina Alon
Founder · Co-founder & CPO
Alex Alon
Founder · Co-founder & CTO
LinkedIn ↗

Sectors & technology

Primary sector
Business Software
Sub-sectors
Business SoftwareSales & Marketing SolutionsAdvertising PlatformsMedia & Entertainment TechnologiesDigital Content Engagement & Entertainment
Technologies
CommunicationsRFIDPlatforms & InterfacesMobileSensingOptic
Target customers
Media & EntertainmentSportsMediaTransportation & LogisticsLogisticsMaritimeCommerce & RetailDistribution ChannelsSupply ChainConsumer GoodsConsumersRecreational & Lifestyle
Business model
B2B2CB2B

Highlights

1 PatentsVerified

Tags

mobile-applicationscustomer-engagementimage-recognitionmarketingbrandingvideo-advertisingqr-codeonline-retailersenterprisesbroadcastersmanufacturing-facilitiesbroadcastingfinancial-institutionssportsretailersadvertiserslogistics
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