SnaapMe

About

Snaap'Me is a Crowd based hidden, unconscious, behavioral analysis system, for Behavioral Targeting (BT). The existing BT techniques are mostly based on users past online actions and not the causes of their actions. The difference between "rational" and "irrational" behavior is the unconscious components, the "self-setting-triggers". These are the hidden triggers behind people's actions. Our system is using psychosocial methods aiming to reveal users "self- setting-triggers", an independent deep profiling, in order to gain precious time and get better needs nailing. SnaapMe aims to be the first in the market to provide Deep BT Profiling according to hidden self-setting triggers.

Facts

Team (2)