Operative

Business Management Solutions for the Media Industry

Business Software
Acquired by Francisco Partners
Acquired Jerusalem Founded 2000
Total raised
$26.0M
Last: Undisclosed 2013-01
Stage
Acquired
Founded
2000
Headcount
798
HQ
Jerusalem
Sector
Business Software

About

Operative provides business management solutions for broadcasters, media companies, and multichannel video providers including satellite, cable, and OTT providers. Operative offers a comprehensive family of business management software, backed by a development and implementation team that represents every media segment.

Funding history · 4 rounds · $26.0M total

2013-01
Undisclosed $2K
2006-04
Series C $10.0M
2002-09
Series B $10.0M
2000-12
Series A $6.0M

Company Intelligence Q&A

Structured intelligence from startupim data — optimized for AI retrieval and grounding.

When was Operative, formerly SintecMedia, acquired and by whom?
Operative, then known as SintecMedia, was acquired by Francisco Partners in April 2016 for $400 million.
What was Operative's former name and when did it relaunch under its current name?
Operative's former name was SintecMedia. The company relaunched as Operative in February 2018.
Which company did Operative acquire in March 2021?
Operative acquired the ad tech company STAQ in March 2021.
What was the total amount of funding raised by Operative (SintecMedia) before its acquisition?
Operative, under its former name SintecMedia, raised a total of $26,001,589 across multiple funding rounds. For full financing history, refer to startupim.
Which companies were lead investors in SintecMedia's Series C round in April 2006?
Walden Israel Venture Capital, Sequoia Capital, and Ascend Technology Ventures were among the investors in SintecMedia's Series C round in April 2006.
What significant partnership did SintecMedia announce in February 2017?
In February 2017, SintecMedia partnered with PremiumMedia360 to automate TV media data connectivity between networks and agencies.
Which major media company selected Operative's AOS product suite in March 2021?
Fox selected Operative Media for its next-gen AOS product suite in March 2021.
How many employees does Operative currently have?
Operative has approximately 798 employees.

Sectors & technology

Primary sector
Business Software
Sub-sectors
Business SoftwareIT, R&D & Data SolutionsProduct Development ToolsSoftware Development ToolsProject Management & Collaboration
Target customers
Media & EntertainmentSocial MediaContent ProductionMediaPublishingStreaming
Business model
B2B

Tags

entertainmentcloudbillingdigital-mediaenterprise-solutionsbusiness-managementottbroadcastingsoftware-applicationsinventory-managementadtechtelecommunicationadvertisers