Stor.ai

Unified digital commerce platform empowering retailers with personalized shopping experiences.

Retail Platforms
Acquired by Relationshop
Mature Tel Aviv, Israel Founded 2014
Last updated 2026-07-23
Total raised
$21.0M
Last: Undisclosed Round 2021-03
Stage
Mature
Founded
2014
Headcount
109
HQ
Tel Aviv, Israel
Sector
Retail Platforms

About

Stor.ai is a unified digital commerce platform that provides end-to-end e-commerce solutions for grocers. The company's technology suite integrates point-of-sale and retail catalogs into a mobile-first, custom-branded eCommerce experience. Stor.ai's digital commerce engine, combined with artificial intelligence, omnichannel marketing tools, and delivery logistics software, aims to increase sales and profit, both in-store and online. The platform offers services like digital maturity assessment, data activation, engagement personalization, and integration development, helping retailers attract customers, enhance loyalty, and grow sales through a unified, frictionless digital shopping experience.

Funding history · 3 rounds · $21.0M total

2021-02
B Round $21.0M
★ Meitav DashKli CapitalMayer GniwischMizrahi-Tefahot
2016-09
A Round Undisclosed
★ Kli Capital
2014-05
Seed Undisclosed
★ Kima Ventures

Headcount over time

From 22 (2018-05) to 109 (2026-07) · +87 (+395%) · 45 points · source: Finder history + radar grounding
1120 2018-05 2026-07

Q&A

What is Stor.ai's primary business?
Stor.ai provides eCommerce, fulfillment, and delivery software designed to help food retailers transition to online offerings, integrate fulfillment methods, and enhance customer experience and loyalty.
When was Stor.ai founded?
Stor.ai was founded in March 2011.
How much funding has Stor.ai raised in total?
Stor.ai has raised a total of $21,150,000 USD.
Who were the lead investors in Stor.ai's March 2021 funding round?
In March 2021, Stor.ai raised $21,000,000 USD, with Meitav Dash as a lead investor.
Which companies are listed as Stor.ai's clients and partners?
Stor.ai's client and partner base includes Unilever and Toshiba
What technologies does Stor.ai utilize in its solutions?
Stor.ai utilizes Artificial Intelligence, Platforms & Interfaces, Web, and Mobile technologies.
What business models does Stor.ai operate under?
Stor.ai operates under B2B and B2B2C business models.

Team · 1

Orlee Tal
Founder · CEO

Sectors & technology

Primary sector
Retail Platforms
Sub-sectors
Business SoftwareSales & Marketing SolutionsRetail PlatformsServices
Technologies
Artificial IntelligencePlatforms & InterfacesWebMobile
Target customers
Enterprise & Professional ServicesSMBs & SMEsConsumersProfessionals & Gig EconomyOnline RetailersCommerce & RetailDistribution ChannelseCommerce PlatformsOmni Channel
Business model
B2BB2B2C

Highlights

Verified

Tags

mobile-applicationsecommerceretailsmbweb-platformpoint-of-saleintegrationsupermarketsonline-shoppingretail-technologyshopping-experienceomni-channelmarketplacepersonalizationdeliverysoftware-developmentretailersonline-retailersbrandingconsumer-goodscustomer-loyaltyfood-and-beveragelogisticsartificial-intelligence
Full data — links, identifiers, deals & radar signals (jobs, patents, research, more)

External links

Websitestor.ai
LinkedInlinkedin.com/company/2481191
Facebookfacebook.com/storaitech
Instagraminstagram.com/stor.ai

Identifiers & details

Former namesSelf Point
Founded2014
Employees (exact)109
OfficesUnited States

Acquisitions & public offerings

Acquired by Relationshop 2023-01 $50.0M

Radar intelligence

Web history (Wayback)

Domainstor.ai

Certificate / subdomain footprint

Subdomains31

Israeli Companies Registrar (רשם החברות / ICA)

Registrar # (ח.פ.)514057116
Statusפעילה
Corp typeישראלית חברה פרטית
Incorporated2007-12-02
Purposeלעסוק בכל עיסוק חוקי
Liabilityמוגבלת
In violation (unfiled)no
Last annual report2026
Active charges / liens0
Registry events1 — annual_report (1)
Registered addressאלון יגאל 114 תל אביב - יפו

Recent registry events

DateEvent
2026-01-28דו~ח שנתי-עדכון בעלי מניות