Last updated 2026-07-23
- Acquired by Allflex for $250M, Dec 2014
Total raised
—
Last: Undisclosed Round 2009-01
Stage
Acquired
Founded
1976
Headcount
300
HQ
Netanya, Israel
Sector
Agriculture & Food Technologies
About
SCR Dairy develops advanced cow monitoring systems that provide dairy farmers with crucial insights into individual cow heat, health, and nutrition. The company utilizes sophisticated electronic collar tags and precise milk measurement devices to offer a comprehensive platform for intelligent herd management, aiming to optimize productivity through actionable real-time data. SCR's solutions help farmers anticipate illness, ensure proper feeding, and determine optimal insemination times. Founded in 1976, SCR pioneered the industry's first automatic milk meter without moving parts.
Headcount over time
300 employees (2026-09) · 1 point
Offices
Netanya, Israel · HQ / main office
Show all offices (5 more)
- Casoni, Italy
- United Kingdom
- China
- Joinville, Brazil
- Madison, United States
Q&A
- When was SCR Dairy founded?
- SCR Dairy was founded in January 1976.
- What is SCR Dairy's primary business?
- SCR Dairy designs, produces, and manufactures electronic collar tags, milk measurement devices, and multidisciplinary systems for the dairy industry, focusing on livestock monitoring, milking, and identification technology.
- How many employees does SCR Dairy have?
- SCR Dairy has 51-200 employees.
- Which company acquired SCR Dairy and when?
- SCR Dairy was acquired by MSD in April 2019.
- What was a significant acquisition involving SCR Dairy's parent company?
- In December 2018, Merck announced its acquisition of Antelliq Group, a leader in digital animal identification, traceability, and monitoring solutions, for approximately 2.1 billion euros. SCR Dairy is part of MSD, which is a division of Merck.
- What was the acquisition amount when Allflex Group acquired SCR Dairy?
- Allflex Group acquired SCR Dairy for $250 million in December 2014.
- Which company invested in SCR Dairy in January 2009?
- Tene Investment Funds invested in SCR Dairy in January 2009.
- What partnership did SCR Dairy announce in November 2012?
- In November 2012, SCR Dairy Inc. announced a partnership with Select Sires Inc. to market its Heatime® systems for health monitoring and heat detection.
- What kind of technologies does SCR Dairy utilize?
- SCR Dairy utilizes technologies such as Sensing, Vibration, Optic, NFC, Motion, Artificial Intelligence, Image Recognition, and Deep Learning.
Team · 11
Meir Rabinovitch
Founder · Co-founder
Eyal Brayer
Founder · Co-founder
Danny Cohen
Founder · Co-founder
Avi Mor
Founder · Co-founder
Yariv Avisar
CEO
Guy Itzkovitch
Sales Director
Ori Inbar
VP Product Marketing & Business Dev
Shlomo Butbul
VP Operations
Oren Blonder
VP & GM of SCR Europe
Yoav Levsky
VP & General Manager Asia Pacific, and Milking Intelligence Business
Rinat
CFO
Sectors & technology
Primary sector
Agriculture & Food Technologies
Sub-sectors
Agriculture & Food TechnologiesAg TechFarm Equipment & Treatment
Technologies
SensingVibrationOpticNFCMotionArtificial IntelligenceImage RecognitionDeep Learning
Target customers
Agriculture & FoodLivestockPoultryDairyPigBeefSheep
Business model
B2B
Highlights
Verified
Tags
municipalitiespet-ownersmobile-carriersagricultureprecision-agriculturesensorsmonitoringagtechdairy-farmslivestockfarmerscontrol-systemsautomationinsurance-companiesfood-and-beveragegovernment
Full data — links, identifiers, deals & radar signals (jobs, patents, research, more)
External links
| Website | allflex.global |
|---|---|
| linkedin.com/company/919532 | |
| facebook.com/pages/SCR-Make-every-cow-count/112049972145848 | |
| YouTube | youtube.com/user/SCRDAIRY |
Identifiers & details
| Legal name | S.C.R. (Engineers) Ltd. |
|---|---|
| Founded | 1976-1 |
| Employees (exact) | 300 |
| Offices | Casoni; United Kingdom; China; Joinville; Madison |
| Status reason | Acquired (Inactive) by Tene Investment Funds on Jan 2010 - closed due to acquisition |
Acquisitions & public offerings
Acquired by Allflex 2014-12 $250.0M
Radar intelligence
Web history (Wayback)
| Domain | allflex.global |
|---|
Certificate / subdomain footprint
| Subdomains | 15 |
|---|
Israeli Companies Registrar (רשם החברות / ICA)
| Registrar # (ח.פ.) | 510728967 |
|---|---|
| Status | פעילה |
| Corp type | ישראלית חברה פרטית |
| Incorporated | 1976-01-20 |
| Purpose | לעסוק בסוגי עיסוק שפורטו בתקנון |
| Liability | מוגבלת |
| In violation (unfiled) | no |
| Last annual report | 2026 |
| Active charges / liens | 0 |
| Registry events | 6 — people (3), violation (1), annual_report (2) |
| Registered address | המלאכה 18 נתניה |
Recent registry events
| Date | Event |
|---|---|
| 2025-10-29 | עדכון בעלי תפקידים |
| 2026-06-29 | עדכון הפרה |
| 2026-06-29 | דו~ח שנתי-עדכון מען דיגיטלי |
| 2026-06-29 | דו~ח שנתי-הסרת בעל תפקיד |
| 2025-09-04 | עדכון דירקטורים-הסרת דירקטור |
| 2025-09-04 | עדכון דירקטורים-הוספת דירקטור |