Last updated 2026-07-20
Total raised
—
Stage
Mature
Founded
—
Headcount
5
HQ
Kefar Sava, Israel
Sector
Automotive & Mobility Technologies
About
Safe Lane is a social network mobile app that reduces casualties on the roads by using crowd-sourcing. The initiative began after co-founder Yair Nativ's father was tragically killed in a car accident. Safe Lane has created significant changes to Israeli regulations, with the Israeli government investing in the platform and recruiting thousands of volunteers. It is also involved in the "Guardians of the Road" initiative, a joint project with the National Road Safety Authority and the traffic division of the Israel Police, which aims to combat roadside bullying through an app that documents life-endangering traffic violations.
Headcount over time
From 4 (2019-04) to 5 (2025-10) · +1 (+25%) · 8 points · source: Finder history + radar grounding
Q&A
- What is Safe Lane's primary business?
- Safe Lane has developed a mobile app that continuously films the road to record and report traffic violations. The app sends substantiated video clips to the Israel National Road Safety Authority, which then forwards them to the police for potential use as evidence.
- When was Safe Lane founded?
- Safe Lane was founded in January 2012.
- Where is Safe Lane headquartered?
- Safe Lane is headquartered in Kefar Sava, Center District, Israel.
- Who are the co-founders of Safe Lane?
- The co-founders of Safe Lane are Zemer Blondheim, who also serves as CEO, and Yair Nativ.
- What is Safe Lane's primary sector?
- Safe Lane's primary sector is Automotive & Mobility Technologies.
- With which authority does Safe Lane partner?
- Safe Lane operates in partnership with the Israel National Road Safety Authority.
- What are the target customer segments for Safe Lane?
- Safe Lane targets customers in Defense, Safety & Security, Security, and Law Enforcement.
Team · 2
Yair Nativ
Founder · Co-founder and CEO
Zemer Blondheim
Founder · Chairman
Sectors & technology
Primary sector
Automotive & Mobility Technologies
Sub-sectors
Automotive & Mobility TechnologiesUrban Mobility
Technologies
Platforms & InterfacesMobile
Target customers
Defense, Safety & SecuritySecurityLaw Enforcement
Business model
B2GB2BB2C
Highlights
Verified
Tags
mobile-applicationslaw-enforcementpolicetrafficroad-safetydriversvideosafetysmart-mobility
Full data — links, identifiers, deals & radar signals (jobs, patents, research, more)
External links
| Website | en.safelane.org/ |
|---|---|
| linkedin.com/company/17979673 | |
| facebook.com/safelanengo |
Identifiers & details
| Employees (exact) | 5 |
|---|
Radar intelligence
Patents
| EPO | 4 |
|---|
Web history (Wayback)
| Domain | en.safelane.org |
|---|
Certificate / subdomain footprint
| Subdomains | 1 |
|---|