RoadSense

RoadSense is an IoT platform that aggregates public space data wirelessly, providing cities with deep insights and real-time alerts to solve numerous use cases, without compromising privacy.

Automotive & Mobility Technologies
Active
Pre-Seed Tel Aviv-Yafo, Israel Founded 2019
Last updated 2026-07-26
Total raised
Last: Undisclosed Round 2021-08
Stage
Pre-Seed
Founded
2019
Headcount
8
HQ
Tel Aviv-Yafo, Israel
Sector
Automotive & Mobility Technologies

About

RoadSense is an Israeli startup founded in 2019 that offers a groundbreaking solution to advance the development of smart cities. The company's IoT platform aggregates public space data wirelessly, providing cities with deep insights and real-time alerts for various use cases, without compromising privacy. RoadSense's platform combines radar-based IoT sensors with AI-driven analytics, operates in all-weather and privacy-preserving conditions, and transforms raw traffic and environmental signals into actionable insights. This enables governments, defense agencies, and infrastructure operators to improve road safety, operational efficiency, and disaster response capabilities. RoadSense aims to make cities truly smart by collecting data and using cutting-edge technologies without infringing on privacy. The company's business model involves offering sensors along with a 12-month subscription, transitioning to an annual subscription fee for continued access and support.

Funding history · 1 round · — total

2021-07
Pre-Seed Undisclosed
★ Capital Nature

Headcount over time

From 2 (2019-06) to 4 (2025-12) · +2 (+100%) · 10 points · source: Finder history + radar grounding
60 2019-06 2025-12

Q&A

What is RoadSense's primary business?
RoadSense is an IoT platform that aggregates public space data wirelessly, providing cities with deep insights and real-time alerts for various use cases, without compromising privacy. The company aims to advance the development of smart cities.
When was RoadSense founded?
RoadSense was founded in February 2019.
Where is RoadSense headquartered?
RoadSense is headquartered in Tel Aviv-Yafo, Israel.
What is RoadSense's total funding to date?
RoadSense has raised a total of $4,200,000 USD.
When was RoadSense's most recent funding round and who were the lead investors?
RoadSense closed a Seed round in January 2025, with Highroad (Israel) as a lead investor.
What is RoadSense's business model?
RoadSense's business model involves offering sensors along with a 12-month subscription, transitioning to an annual subscription fee for continued access and support.
What technologies does RoadSense utilize in its platform?
RoadSense's platform combines radar-based IoT sensors with AI-driven analytics, operating in all-weather and privacy-preserving conditions.

Team · 2

Baruch Gueta
Founder · Co-founder, CEO
Avi Haskelovich
Founder · Co-founder, CTO

Sectors & technology

Primary sector
Automotive & Mobility Technologies
Sub-sectors
Automotive & Mobility TechnologiesUrban MobilityBusiness SoftwareIT, R&D & Data SolutionsData Analysis & Decision Support
Technologies
Platforms & InterfacesAPISensingRadarCommunicationsIOTArtificial IntelligenceMachine Learning
Target customers
Defense, Safety & SecuritySafetySecurityTransportation & LogisticsTransportation InfrastructureRoad & RailGovernment & CityMunicipalities
Business model
B2GB2B

Highlights

Verified

Tags

safetysmart-citydata-analyticsroad-safetysensorshomeland-securityartificial-intelligencesmart-mobilityv2iiotdefenseprivacy-protectionai-process-optimizationinfrastructuresecurity
Full data — links, identifiers, deals & radar signals (jobs, patents, research, more)

External links

Websiteroadsense.tech
LinkedInlinkedin.com/company/35636020

Identifiers & details

Legal nameRoadSense Advanced Technologies Ltd.
Founded2019-2
Employees (exact)8
OfficesUnited Kingdom

Radar intelligence

Patents

EPO1

GitHub

Top repospycom-roadsense

Web history (Wayback)

Domainroadsense.tech

Certificate / subdomain footprint

Subdomains10

Israeli Companies Registrar (רשם החברות / ICA)

Registrar # (ח.פ.)515984631
Statusפעילה
Corp typeישראלית חברה פרטית
Incorporated2019-02-21
Purposeלעסוק בכל עיסוק חוקי
Liabilityמוגבלת
In violation (unfiled)no
Last annual report2025
Active charges / liens0
Registry events0
Registered addressההדרים 22 כפר יונה