Rewardpod helps digital businesses increase their revenues and margins by leveraging real-time predictive analytics. The companys technology segments users and then optimizes the best product and price for each user. Rewardpods Dynamic Offers service enables dynamic pricing by matching users to the optimal price point. Instead of offering all users the same daily promotion, the service supports setting different price points based on how likely users are to respond to offers, increasing the average revenue per user. Dynamic pricing enables businesses to identify users who are less likely to be affected by discounting while highlighting those who are more price sensitive. The service is provided through a real-time REST API, and the score is fed into existing systems in order to determine the right price.
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