About
Reins provides a global mobility payments and orchestration platform designed for fuel retailers, fleet operators, and financial institutions. The company enables these players to manage end-to-end mobility programs across closed-loop and open-loop models, covering fuel, EV charging, parking, and tolls through a single unified payments layer. By serving as a gateway for digital banks and fintech companies, Reins allows traditional financial entities to extend existing card programs into the mobility sector without building dedicated infrastructure from scratch.
The platform is built on a three-layer architecture that combines API-first infrastructure, payment controls, and commercial growth tools. This system integrates policy management, fraud prevention, and real-time settlement visibility with modular features for loyalty programs and dynamic pricing. By replacing fragmented legacy systems with a cloud-native environment, Reins allows organizations to manage complex payment flows, reduce operational friction, and utilize real-time data for automated decision-making and scalable growth
Funding history · 1 round · — total
Company Intelligence Q&A
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- What is Reins' primary business offering?
- Reins provides a global mobility payments and orchestration platform for fuel retailers, fleet operators, and financial institutions, enabling management of end-to-end mobility programs for fuel, EV charging, parking, and tolls.
- When was Reins founded?
- Reins was founded in July 2017.
- What was Reins' former name?
- Reins was formerly known as Picafuel.
- Where is Reins headquartered?
- Reins is headquartered in Tel Aviv-Yafo, Israel.
- Which investor participated in Reins' undisclosed funding round in April 2021?
- Wind Ventures participated in Reins' undisclosed funding round in April 2021.
- How many employees does Reins currently have?
- Reins currently has 20 employees.
- What is Reins' current funding stage?
- Reins is currently in the Seed funding stage.
- What is Reins' primary sector classification?
- Reins' primary sector classification is Automotive & Mobility Technologies.
- Does Reins hold any patents?
- Yes, Reins holds one patent.
- What is the purpose of Reins' platform for financial institutions?
- Reins serves as a gateway for digital banks and fintech companies, allowing traditional financial entities to extend existing card programs into the mobility sector without building new infrastructure.