About
Technology Powered Real Estate Broker
Real is a technology-driven online real estate brokerage that offers agents a complete solution for their operational and marketing needs. The company's tools and services include a location-based lead generation system, a centralized online advertising solution, CRM, accounting, training and support, data and reporting tools, cloud comparative market analysis reports, a referral platform, and free E&O insurance.
Identity
| Name | Real |
|---|---|
| Slug | real |
| Former names | Realtyka |
| Type / kind | startup |
| Crunchbase ID | real-3 |
| Source _id | agxzfmlsbGlzdHNpdGVyGAsSC05ld19Db21wYW55GICAgL6sq7wLDA |
Status
| Status | active |
|---|---|
| Status reason | Public on TSX on Aug, 2020<br>Public on NASDAQ on Jun, 2021<br> |
| Last update | 2026-05-17 |
Location
| HQ country code | IL |
|---|---|
| HQ region/district | Center District |
| HQ city | Herzliya |
| HQ address | Medinat ha-Yehudim St 89, Herzliya, Israel |
Web & social
Classifications
Primary sector Fintech & Insurtech
Sub-sectors
Fintech & InsurtechTrading & Investing
Technologies
Platforms & InterfacesWeb
Target customers
Real Estate & ConstructionManagementResidentialConsumersFinancial & Real EstateTenants & LandlordsProperty BuyerPrivate Investors
Business models
B2B
Tags
lead-generationlocation-basedreal-estatemobile-applicationsecommercebusiness-management
Funding
| Total raised | $27.5M |
|---|---|
| Current stage | Public |
| Market cap | $773.1M |
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