Last updated 2026-07-26
- Went public, Aug 2020
- Raised $20M PIPE led by Insight Partners, Nov 2020
- Raised $6M Series B led by Magma Venture Partners, Jan 2016
Total raised
$27.2M
Last: PIPE 2020-12
Stage
Public
Founded
—
Headcount
500+
HQ
Herzliya, Israel
Sector
Fintech & Insurtech
About
REAL is an AI-powered Real Estate management platform that aims to reduce operating costs, maintain a holistic view of the portfolio, and enable faster and better decision-making.
Funding history · 6 rounds · $27.2M total
2021-05
Follow-on PO
Undisclosed
2020-11
PIPE
$20.0M
★ Insight Partners
2020-07
Follow-on PO
Undisclosed
2016-01
B Round
$6.0M
★ Magma Venture Partners
2015-02
A Round
$1.2M
★ Cubit Investments
2014-06
Seed
Undisclosed
★ Cubit Investments
Headcount over time
From 1,738 (2019-11) to 9,221 (2026-03) · +7,483 (+431%) · 21 points · source: Finder history + radar grounding
Q&A
- What is Real's current employee count?
- Real has over 500 employees, with the most recent count being 9,221 as of March 2026.
- When did Real go public on NASDAQ?
- Real commenced trading on NASDAQ in June 2021.
- What was Real's most recent funding round?
- Real's most recent disclosed funding round was a PIPE round in December 2020, which raised $20,000,000 and was led by Insight Partners.
- What is the primary sector Real operates in?
- Real's primary sector is Fintech & Insurtech.
- What is Real's market capitalization?
- Real has a market capitalization of $773,070,000 USD.
- What is the total amount of funding Real has raised to date?
- Real has raised a total of $27,500,000 USD in funding.
- What is the latest development regarding Real's AI tools?
- In November 2025, Real supercharged its Leo CoPilot, the industry’s first generative AI assistant, with voice-first capabilities and deeper insights.
- What is Real's recent agent milestone?
- In September 2025, The Real Brokerage surpassed the 30,000-agent milestone.
- What is Real's strategy for agent financial flexibility?
- In October 2025, Real launched Real Wallet Capital, an industry-first embedded lending solution for agents.
- What is the status of the lawsuit with Real's former CFO?
- In November 2025, Real reached a settlement in principle in litigation with its former CFO.
Team · 2
Hila Nir
Founder · Co-founder & CEO
Nir Keren
Founder · Co-founder & CTO
Sectors & technology
Primary sector
Fintech & Insurtech
Sub-sectors
Fintech & InsurtechTrading & Investing
Technologies
Platforms & InterfacesWeb
Target customers
Real Estate & ConstructionManagementResidentialConsumersFinancial & Real EstateTenants & LandlordsProperty BuyerPrivate Investors
Business model
B2B
Tags
lead-generationlocation-basedreal-estatemobile-applicationsecommercebusiness-management
Full data — links, identifiers, deals & radar signals (jobs, patents, research, more)
External links
| Website | joinreal.com |
|---|---|
| linkedin.com/company/5098287 | |
| facebook.com/realbrokerage | |
| YouTube | youtube.com/channel/UCE1pZv3jh9WaMScxnBFhE2w |
| instagram.com/realbrokerage | |
| Crunchbase | crunchbase.com/organization/real-3 |
Identifiers & details
| Legal name | Real Dev Ltd. |
|---|---|
| Former names | Realtyka |
| Employees (exact) | 8630 |
| Offices | Barrington; New York; Red Bank; United States; Chicago; Houston; La Mesa; Chesterfield; Bellingham; Atlanta |
| Market cap | $773.1M |
| Status reason | Public on TSX on Aug, 2020; Public on NASDAQ on Jun, 2021 |
Acquisitions & public offerings
| Type | Date | Exchange | Ticker | Amount |
|---|---|---|---|---|
| 2021-06 | ||||
| 2020-08 |
Radar intelligence
Israeli Companies Registrar (רשם החברות / ICA)
| Registrar # (ח.פ.) | 515095065 |
|---|---|
| Status | פעילה |
| Corp type | ישראלית חברה פרטית |
| Incorporated | 2014-06-29 |
| Purpose | לעסוק בכל עיסוק חוקי |
| Liability | מוגבלת |
| In violation (unfiled) | yes |
| Last annual report | 2022 |
| Active charges / liens | 0 |
| Registry events | 0 |
| Registered address | דרך אבא הלל 16 רמת גן |