playXmobile

Mobile Brand Safety

Business Software
Non Active, Feb 2022 ceased to operate
Pre-Funding Tel Aviv-Yafo, Israel Founded 2017
Last updated 2026-06-18
Total raised
Stage
Pre-Funding
Founded
2017
Headcount
1-10
HQ
Tel Aviv-Yafo, Israel
Sector
Business Software

About

playXmobile protects brands from appearing in bad apps, such as those with inappropriate, deceptive, or low-quality content. playXmobile enables businesses to avoid wasting their in-app advertising budget on spammy and low-quality apps. Employing comprehensive algorithms and machine learning, the companys product constantly searches the app stores to find which apps to avoid.

Q&A

What is playXmobile's primary business?
playXmobile focuses on mobile brand safety, protecting brands from appearing in inappropriate, deceptive, or low-quality apps to prevent wasted in-app advertising budgets.
When was playXmobile founded?
playXmobile was founded in January 2017.
What is the current status of playXmobile?
playXmobile is currently inactive and ceased to operate in February 2022.
Where is playXmobile headquartered?
playXmobile is headquartered in Tel Aviv-Yafo, Israel.
How many employees did playXmobile have?
playXmobile had 1-10 employees.
Who are the co-founders of playXmobile?
The co-founders of playXmobile are Hadar Binsky, who served as Co-founder & CEO, and Eitan Birshan, who served as Co-founder.
What technologies does playXmobile utilize?
playXmobile utilizes Artificial Intelligence, Machine Learning, Platforms & Interfaces, and Mobile technologies.
What is playXmobile's primary sector?
playXmobile's primary sector is Business Software.

Team · 2

Founder · Co-founder & CEO
LinkedIn ↗
Founder · Co-founder
LinkedIn ↗

Sectors & technology

Primary sector
Business Software
Sub-sectors
Business SoftwareSales & Marketing SolutionsAdvertising Platformse-Commerce Tools
Technologies
Artificial IntelligenceMachine LearningPlatforms & InterfacesMobile
Target customers
Commerce & RetailConsumer GoodsEnterprise & Professional ServicesMarketing & SalesAdvertising
Business model
B2B

Tags

campaign-optimizationmobile-devicesbrandingmachine-learningartificial-intelligencebrand-protectionmobile-applicationsadvertising
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