EX.CO

EX.CO is a video technology platform that helps publishers and media companies maximize revenue across all screens using machine learning.

Media & Entertainment Technologies
Active
Series E Tel Aviv-Yafo, Israel Founded 2012
Last updated 2026-07-20
Total raised
$69.8M
Last: Undisclosed Round 2023-07
Stage
Series E
Founded
2012
Headcount
150
HQ
Tel Aviv-Yafo, Israel
Sector
Media & Entertainment Technologies

About

EX.CO, formerly Playbuzz, is a global content technology company that provides a machine learning-driven video platform to help media companies grow stronger businesses and deliver better experiences to their audiences. They offer solutions for video management, monetization, content automation, and video recommendations across web, mobile apps, CTV, and DOOH.

Funding history · 5 rounds · $69.8M total

2017-08
D Round $35.0M
★ 83North★ Firstime VC★ Saban Ventures★ Viola Ventures
2016-02
C Round $15.0M
★ 83North★ Firstime VC★ Saban Ventures★ Viola Ventures
2015-02
B Round $16.0M
★ 83North★ Oded Vardi★ Firstime VC★ Viola Ventures★ Saban Capital Group
2014-05
A Round $3.0M
★ Firstime VC★ Viola Ventures
2012-11
Seed $800K
★ thetime★ Oded Vardi★ Rutledge Vine Capital

Headcount over time

From 185 (2018-06) to 193 (2026-03) · +8 (+4%) · 40 points · source: Finder history + radar grounding
1930 2018-06 2026-03

Q&A

What is EX.CO's primary business?
EX.CO is a multichannel video technology platform that enables media owners to monetize and manage video content across online, CTV, and digital out-of-home channels.
When was EX.CO founded?
EX.CO was founded in May 2012.
How much capital has EX.CO raised in total?
EX.CO has raised a total of $69.8 million USD.
Which investors participated in EX.CO's most recent funding round?
In July 2023, Viola Growth and Viola Ventures participated in EX.CO's latest funding round.
Who are the co-founders of EX.CO?
The co-founders of EX.CO are Tom Pachys, who serves as CEO, and Shachar Orren, who is CRO & CMO.
Where is EX.CO's headquarters located?
EX.CO's headquarters is located in Tel Aviv-Yafo, Israel.
What is the primary sector of EX.CO?
EX.CO's primary sector is Media & Entertainment Technologies.

Team · 3

Shaul Olmert
Founder · Co-founder
Tom Pachys
Founder · Co-founder
Shachar Orren
Founder · Co-founder

Sectors & technology

Primary sector
Media & Entertainment Technologies
Sub-sectors
Media & Entertainment TechnologiesDigital Content Distribution
Technologies
Platforms & InterfacesWebSoftware
Target customers
Media & EntertainmentStreamingPublishingMedia
Business model
B2B

Highlights

Verified

Tags

content-discoverymobile-advertisingpublishersdigital-mediapublishingadvertisersmonetizationvideo-contentadvertisingvideo-advertisingcontent-recommendation
Full data — links, identifiers, deals & radar signals (jobs, patents, research, more)

External links

Websiteex.co/
LinkedInlinkedin.com/company/26506937
X / Twittertwitter.com/playbuzz
Facebookfacebook.com/excoplatform
YouTubeyoutube.com/channel/UCc99IT0x9Za1uQ_r8b1PwXQ
Instagraminstagram.com/lifeatexco
Wikipediaen.wikipedia.org/wiki/Ex.co
Wikidatawikidata.org/wiki/Q19359038

Identifiers & details

Legal nameEX.CO Technologies Ltd.
Former namesPlaybuzz, Play Buzz
Founded2012
Employees (exact)150
OfficesUnited Kingdom; New York
Wikidata QIDQ19359038

Radar intelligence

Patents

EPO16633

Web history (Wayback)

Domainex.co

Wikidata

QIDQ19359038

Israeli Companies Registrar (רשם החברות / ICA)

Registrar # (ח.פ.)514797216
Statusפעילה
Corp typeישראלית חברה פרטית
Incorporated2012-07-09
Purposeלעסוק בכל עיסוק חוקי
Liabilityמוגבלת
In violation (unfiled)no
Last annual report2026
Active charges / liens0
Registry events2 — annual_report (1), shares_capital (1)
Registered addressאלוף מגן קלמן 3 תל אביב - יפו

Recent registry events

DateEvent
2026-01-25דו~ח שנתי
2026-01-25הקצאת מניות