Last updated 2026-07-26
- Raised $2.3M Undisclosed Round led by Vala Capital, May 2019
Total raised
$2.3M
Last: Undisclosed Round 2019-06
Stage
Seed
Founded
2018
Headcount
52
HQ
Ramat Gan, Israel
Sector
Media & Entertainment Technologies
About
PLAY.WORKS is the #1 provider of Connected TV (CTV) games and original TV channels, offering a large catalog of games built from the ground-up for TV, including Play.Works originals, Crossy Road, Trivia Crack, Doodle Jump, and classic games from Atari®. They also feature video AVOD and FAST channels like PW Kids®, Ninja Kidz TV, and BRB: Travel + Food®, with original programming from top creators. Their proprietary platform allows integration between streaming video and gaming to create unique consumer engagement experiences across over 250 million CTV households worldwide.
Funding history · 1 round · $2.3M total
2019-05
Undisclosed Round
$2.3M
★ Vala Capital
Headcount over time
From 55 (2024-03) to 59 (2026-03) · +4 (+7%) · 7 points · source: Finder history + radar grounding
Q&A
- What is PLAY.WORKS' primary business?
- PLAY.WORKS is the leading provider of Connected TV (CTV) games and original TV channels, offering a catalog of games built for TV and video AVOD/FAST channels.
- How many employees does PLAY.WORKS currently have?
- PLAY.WORKS has 51–200 employees.
- When was PLAY.WORKS founded?
- PLAY.WORKS was founded in 2018.
- What is the total amount of funding PLAY.WORKS has raised to date?
- PLAY.WORKS has raised a total of $2,530,000 USD.
- Which investors participated in PLAY.WORKS' Seed round in June 2019?
- Vala Capital was a lead investor in PLAY.WORKS' Seed round in June 2019.
- What is a recent partnership announced by PLAY.WORKS?
- In January 2025, Play.Works announced a partnership with Khaby Lame, a TikTok creator, to bring his content to the Play.Works network on Connected TV.
- Where are PLAY.WORKS' headquarters located?
- PLAY.WORKS' headquarters are located in Ramat Gan, Israel.
Team · 2
Jonathan Boltax
Founder · Co-Founder & CEO
Oz Avni
Founder · Co-Founder & COO
Sectors & technology
Primary sector
Media & Entertainment Technologies
Sub-sectors
Media & Entertainment TechnologiesDigital Content Engagement & Entertainment
Technologies
Platforms & InterfacesWebMobile
Target customers
Media & EntertainmentGaming IndustryMobile GamingConsumers
Business model
B2CB2B
Tags
gamesmobile-platformgame-developmentmobile-games
Full data — links, identifiers, deals & radar signals (jobs, patents, research, more)
External links
| Website | play.works/ |
|---|---|
| linkedin.com/company/28125030 |
Identifiers & details
| Legal name | PlayWorks Digital Ltd. |
|---|---|
| Founded | 2018 |
| Employees (exact) | 52 |
| Offices | Kyiv; United Kingdom |
Radar intelligence
Patents
| EPO | 3 |
|---|
Web history (Wayback)
| Domain | play.works |
|---|
Certificate / subdomain footprint
| Subdomains | 13 |
|---|