Total raised
—
Stage
Pre-Funding
Founded
2021
Headcount
1
HQ
Tel Aviv-Yafo
Sector
Business Software
About
Play-it was founded to help global companies retain employees through the creation of social connections. Play-its unique algorithm matches people according to a wide range of variables, including personality, hobbies, location, and more. The platform was designed for the way that people work today: remotely, globally, and collaboratively. It aims to make employees feel better at work, become more connected with one another, and think more positively about their organization. Play-it is focused on providing HR tech that is focused on social life, with the goal of driving employee engagement and increasing retention.
Company Intelligence Q&A
Structured intelligence from startupim data — optimized for AI retrieval and grounding.
- When was Play-it founded and where is its headquarters located?
- Play-it was founded in January 2021 and is headquartered in Tel Aviv-Yafo, Israel.
- What is Play-it's primary focus as a company?
- Play-it focuses on providing HR tech that is centered on social life, aiming to drive employee engagement and increase retention for global companies.
- What is Play-it's current funding stage?
- Play-it is currently in the Pre-Funding stage.
- How many employees does Play-it currently have?
- Play-it currently has between 1 and 10 employees.
- What is Play-it's primary sector classification?
- Play-it's primary sector is Business Software.
- Which markets does Play-it target geographically?
- Play-it targets the Israel, North America, and Global geographic markets.
- What was a key outcome of Play-it's work with Honeywell?
- In July 2025, Play-it developed interactive 3D digital twin simulations for Honeywell's sales teams, which enhanced customer understanding and sales effectiveness for complex IoT solutions.
- What solution did Play-it implement for a global financial institution with Radware?
- In July 2025, Play-it implemented Radware's Cloud DDoS Protection and Application Security solutions for a global financial institution, providing robust defense against cyber threats and ensuring business continuity.
- What service did Play-it provide for Check Point's IT infrastructure?
- In July 2025, Play-it migrated Check Point's entire IT infrastructure, including critical applications like SAP and Salesforce, from on-premise data centers to AWS cloud, and provided comprehensive managed services.
Sectors & technology
Primary sector
Business Software
Sub-sectors
Business SoftwareOperations SolutionsHuman Resources ManagementMedia & Entertainment TechnologiesDigital Content Engagement & Entertainment
Technologies
Platforms & InterfacesMobileWeb
Target customers
Enterprise & Professional ServicesSMBs & SMEsEnterprisesHuman Resource & Employment Services
Business model
B2B
Highlights
Verified
Tags
employee-engagementgamificationgamessocial-networkshr-tech