Placer.ai

A location analytics platform providing foot traffic data and consumer behavior insights for various industries.

Business Software
Active
Series C Los Altos, United States Founded 2018
Last updated 2026-07-20
Total raised
—
Last: Undisclosed Round 2024-08
Stage
Series C
Founded
2018
Headcount
501-200
HQ
Los Altos, United States
Sector
Business Software

About

Placer.ai is a location analytics platform that provides foot traffic data and consumer behavior insights for retailers, commercial real estate, and cities. The company's platform analyzes anonymized location data from various sources to allow businesses to collect, analyze, and perform competitor analysis on the collected data and build dashboards to view trends and insights from the data, enabling businesses to make informed decisions about site selection, marketing strategies, and store performance optimization. Placer.ai was founded in 2018 by Israeli entrepreneurs and is based in Los Altos, California, with an R&D center in Tel Aviv, Israel.

Headcount over time

700 employees (2026-09) · 1 point
700 700 2026-09

Offices

Los Altos, United States · HQ / main office

Q&A

What is Placer.ai's primary business activity?
Placer.ai provides foot traffic analysis for location-based insights, helping retailers understand audience and competition behavior derived from consumer foot traffic.
When was Placer.ai founded?
Placer.ai was founded in January 2013.
What was Placer.ai's most recent funding round?
In August 2024, Placer.ai raised $75,000,000. Investors included Lachy Groom and WndrCo.
What was the total amount of funding Placer.ai has raised to date?
Placer.ai has raised a total of $241,000,000 USD.
Who are the co-founders of Placer.ai?
The co-founders of Placer.ai are Noam Ben-Zvi (CEO), Oded Fossfeld (CTO), Zohar Bar-Yehuda (Chief Data Scientist), and Ofir Lemel (Chief Product Officer).
What is Placer.ai's primary sector?
Placer.ai's primary sector is Business Software.
Where is Placer.ai's headquarters located?
Placer.ai's headquarters is located in Ramat Gan, Center District, Israel.

Team · 29

Noam Ben-Zvi
Founder · CEO & Co-Founder
Zohar Bar-Yehuda
Founder · Chief Data Scientist & Co-Founder
Oded Fossfeld
Founder · Co-Founder & VP-R&D
Ofir Lemel
Founder · Co-Founder & Chief Product Officer
Dean Neese
Chief Financial Officer
Gil Rubin
VP of Product Data Strategy and Development
Tomer Shoval
VP of Strategic Growth
R.J. Hottovy
Head of Analytical Research
Koby Ben-Zvi
President
Josh Buckley
Board Member
Rahul Vohra
Board Member
Jeffrey Bazar
Board Member
William Neese
Board Member
Jacov Ben-Zvi
Board Member
Alon Grubshtein
Chief Data Scientist
Avi Gabay
VP R&D
David Lewis
Chief Information Security Officer (CISO)
Dudu Noy
VP, Growth
Elad Ash
Chief R&D and GM
Ethan Chernofsky
SVP of Marketing
Jim Walsh
SVP, Sales
Roi Chobadi
COO
Stefan Martinovic
Vice President, Partnerships
Rachel Newman
Director, Business Operations
Ethan Low
Director, Finance
Arik Bronshtein
CEO UrbanLeap
Jony Shlomoff
Engineering Manager
Lev Kadyshevitch
Senior Data Scientist
Mike Fordyce
Chief Revenue Officer (CRO)

Sectors & technology

Primary sector
Business Software
Sub-sectors
Automotive & Mobility TechnologiesUrban MobilityBusiness SoftwareSales & Marketing SolutionsAdvertising Platforms
Technologies
Artificial IntelligenceSensingGeolocation
Target customers
Media & EntertainmentPublishingTravel & TourismHospitalityHotels
Business model
B2BB2G

Highlights

Verified

Tags

location-baseddata-analyticsgeo-targetingbehavior-analyticssdkcontent-recommendationpatent-pendingmobile-applicationsapp-developmentpersonalizationunicorn-2022retailersuser-engagementretailcustomer-analyticsmunicipalitieshotelssmart-mobilitytrafficactionable-insights
Full data — links, identifiers, deals & radar signals (jobs, patents, research, more)

External links

Websiteplacer.ai
LinkedInlinkedin.com/company/3027652
X / Twittertwitter.com/Placer_ai
Facebookfacebook.com/Placerai-381442635729306
Wikidatawikidata.org/wiki/Q124415522

Identifiers & details

Legal namePlacer Labs, Inc.
Founded2018
Employees (exact)700
OfficesLos Altos
Wikidata QIDQ124415522

Radar intelligence

Web history (Wayback)

Domainplacer.ai

Wikidata

QIDQ124415522

Certificate / subdomain footprint

Subdomains42

Israeli Companies Registrar (רשם החברות / ICA)

Registrar # (ח.פ.)515247260
Statusפעילה
Corp typeישראלית חברה פרטית
Incorporated2015-04-27
Purposeלעסוק בכל עיסוק חוקי
Liabilityמוגבלת
In violation (unfiled)no
Last annual report2025
Active charges / liens0
Registry events3 — people (2), annual_report (1)
Registered addressז'בוטינסקי 5 רמת גן

Recent registry events

DateEvent
2025-11-26עדכון דירקטורים-הוספת דירקטור
2025-11-23עדכון דירקטורים-הסרת דירקטור
2025-12-11דו~ח שנתי