Pic2Go

A worldwide solution provider for Sponsored Race Photography, offering free branded race photos and videos to endurance event participants for social media sharing.

Media & Entertainment Technologies
Active
Mature Petah Tikva, Israel Founded 2010
Last updated 2026-07-20
Total raised
Stage
Mature
Founded
2010
Headcount
7
HQ
Petah Tikva, Israel
Sector
Media & Entertainment Technologies

About

Pic2Go is a global solution provider for Sponsored Race Photography, established in 2010. The company provides endurance event participants with free branded race photos and videos to share on social media, aiming to boost race sponsorship. Their technology utilizes patented 2D barcodes on race numbers for automated photo tagging and delivers personalized finisher galleries, known as RunPage, which can include digital finisher posters, media, and results. Pic2Go's technology is used by major events and sponsors in 40 countries. They also offer a photo sales solution for event organizers to monetize their race photography.

Headcount over time

From 12 (2018-09) to 7 (2025-10) · -5 (-42%) · 31 points · source: Finder history + radar grounding
180 2018-09 2025-10

Q&A

What is Pic2Go's primary business?
Pic2Go provides social engagement solutions for sponsors and participants in endurance events, utilizing patent-pending 2D barcode technology for automated race photo tagging and instant posting of branded photos to participants' Facebook accounts.
When was Pic2Go founded?
Pic2Go was founded in March 2010.
Where is Pic2Go headquartered?
Pic2Go is headquartered in Tel Aviv-Yafo, Israel.
Who is the CEO and Co-founder of Pic2Go?
Eitan Hefetz is the Co-founder and CEO of Pic2Go.
What is Pic2Go's primary sector?
Pic2Go's primary sector is Media & Entertainment Technologies.
What is the current product stage of Pic2Go?
Pic2Go's product is currently released.

Team · 2

Eitan Hefetz
Founder · Co-Founder & CEO
Eran Schaffer
Founder · Co-Founder

Sectors & technology

Primary sector
Media & Entertainment Technologies
Sub-sectors
Media & Entertainment TechnologiesDigital Content Distribution
Technologies
Platforms & InterfacesWeb
Target customers
ConsumersProfessionals & Gig EconomyEvent OrganizersMedia & EntertainmentSports
Business model
B2B

Highlights

1 PatentsVerified

Tags

patent-pendingphoto-sharingsocial-marketingsocial-mediasportsbrandingengagementtrackingeventssocial-networks3d-technologypersonalizationvideo-sharinginteractiveentertainmentevent-organizersuser-acquisitionimage-processing
Full data — links, identifiers, deals & radar signals (jobs, patents, research, more)

External links

Websitewww1.pic2go.com/cgi-sys/suspendedpage.cgi
LinkedInlinkedin.com/company/975677
Facebookfacebook.com/Pic2Go
YouTubeyoutube.com/channel/UC_gpxFICS-ZzHMA5jVY_8rg
Instagraminstagram.com/pic2gousa

Identifiers & details

Legal namePic2Go Ltd
Founded2010
Employees (exact)7

Radar intelligence

Patents

EPO2

Web history (Wayback)

Domainwww1.pic2go.com

Certificate / subdomain footprint

Subdomains1

Israeli Companies Registrar (רשם החברות / ICA)

Registrar # (ח.פ.)514496793
Statusפעילה
Corp typeישראלית חברה פרטית
Incorporated2010-09-15
Purposeלעסוק בכל עיסוק חוקי
Liabilityמוגבלת
In violation (unfiled)no
Last annual report2026
Active charges / liens0
Registry events1 — annual_report (1)
Registered addressראשון לציון 12 פתח תקווה

Recent registry events

DateEvent
2026-07-05דו~ח שנתי