Performance Revenues

Digital Marketing and Advertising

Business Software
Acquired (Inactive) by Zoomd on Jan 2021 - closed due to acquisition
Acquired Tel Aviv-Yafo Founded 2011
LinkedIn
Total raised
Stage
Acquired
Founded
2011
Headcount
7
HQ
Tel Aviv-Yafo
Sector
Business Software

About

Performance Revenues is a global marketing agency and ad network, specialized in mobile performance marketing. Performance Revenues' technology, the KPI Hero, is an algorithm that automates the optimization process, maximizing the conversion rate between the app install and the user's in-app event. The network grants fraud-free traffic through its technical capabilities, eliminating bots, malware, click stuffing, and incent fraud, while enforcing brand guidelines. The company offers a variety of performance-based marketing solutions, maximizing campaign results on Facebook, Instagram, Google, Apple Store and Google Play ads, DSP/RTB, video, CPI networks, remarketing, and content channels. Performance Revenues offers full transparency and control, detailed reports, and expert insights, as well as advanced tools such as power user affinity and modeled audiences (lookalikes). Performance Revenues' clients include Gree, CBS, Grab, IGT, GSN, and Uber.

Company Intelligence Q&A

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What is the current status of Performance Revenues?
Performance Revenues is currently inactive, having been acquired by Zoomd in January 2021.
When was Performance Revenues founded?
Performance Revenues was founded in January 2011.
Where is Performance Revenues headquartered?
Performance Revenues is headquartered in Tel Aviv-Yafo, Israel.
Does Performance Revenues have international offices?
Yes, Performance Revenues has offices in Moscow, Russia, and Shibuya City, Japan.
What is Performance Revenues' primary business?
Performance Revenues is a global marketing agency and ad network specializing in mobile performance marketing, offering solutions across various advertising platforms.
What technology does Performance Revenues utilize for optimization?
Performance Revenues utilizes its proprietary technology, the KPI Hero, an algorithm that automates the optimization process to maximize conversion rates between app installs and in-app user events.
Who are some of Performance Revenues' notable clients?
Performance Revenues' client list includes companies such as Gree, CBS, Grab, IGT, GSN, and Uber.
How many employees did Performance Revenues have?
Performance Revenues had 7 employees.
Who are the founders of Performance Revenues?
The founders of Performance Revenues are Oded Frommer and Ron Brightman.

Sectors & technology

Primary sector
Business Software
Sub-sectors
Business SoftwareSales & Marketing SolutionsAdvertising Platforms
Technologies
Platforms & InterfacesSoftware
Target customers
Media & EntertainmentPublishingEnterprise & Professional ServicesMarketing & SalesAdvertising
Business model
B2B

Highlights

Verified

Tags

adtechreal-time-biddingmobile-advertisingmobile-marketingsoftware-applicationsadvertisersconversion-optimizationpublishersmedia-buying