Last updated 2026-09-01
- Raised $25M Series B led by Lyse, Jan 2024
- Raised $15M Series D led by Elah Fund, Sep 2026
- Raised $5.5M Series C led by Tenity, Apr 2025
Total raised
$53.4M
Last: Undisclosed Round 2026-08
Stage
Series A
Founded
2014
Headcount
30
HQ
Netanya, Israel
Sector
Consumer Goods
About
Particula is an Israeli startup that develops smart and connected edutainment products, including physical puzzles, games, and toys empowered with sensors and wireless connectivity. The company also develops mobile apps and social-online playing platforms that connect to their products, enriching the games' experience and connecting them to the digital realm. Their flagship product is GoCube, a smart Rubik's cube that tracks movements in real time and connects to an app for learning, challenges, and social activities. They also produce GoDice, GoChess, GoBalance, and Rubiks Connected. Particula aims to merge physical play with smart technology to create healthier, valuable, active, and engaging experiences for the whole family.
Funding history · 6 rounds · $53.4M total
6 events/rounds · $53.4M Total Funding: $53.4M in Private Equity
Sep 2026
Apr 2025
★ Tenity★ SixThirty★ Blackwood★ TX Ventures★ Vanagon Ventures★ Benjamin Krahmer★ Plug And Play Ventures★ Blue BAY VenturesIndiegogoKickstarterFutury CapitalTrivian Capitalangel investorsCryptofinance.vcBlue Bay VenturesPlug and Play Tech CenterBlockchain Founders Grouphigh-profile angel investors5 more institutional investorsand high-profile angel investors
Jan 2024
B Round
$25.0M
startupintros.com
★ Lyse★ Eviny★ Sarsia★ Hafslund★ NRP Zero★ Orlen VC★ Investinor★ Steinsvik Family Office
Jul 2023
A Round Extension
$2.1M
pitchbook.com
Feb 2021
Aug 2018
Seed
$848K
pitchbook.com
Headcount over time
30 employees (2026-09) · 1 point
Offices
Netanya, Israel · HQ / main office
Q&A
- What is Particula's primary focus?
- Particula develops smart, connected "phygital" games and toys, integrating artificial intelligence and robotics into traditional play experiences. Their products include physical puzzles, games, and toys with sensors and wireless connectivity, along with mobile apps and online playing platforms.
- When was Particula founded and where is it headquartered?
- Particula was founded in March 2014 and is headquartered in Netanya, Israel.
- How many employees does Particula currently have?
- Particula has over 500 employees, with a reported count of 758 in September 2026.
- What was Particula's most recent funding round?
- Particula completed a B Round in August 2026, raising $15,000,000. The round was led by Elah Fund.
- Which investors participated in Particula's Series A round?
- Particula raised $5,000,000 in a Series A round in February 2021, with Flashpoint Venture Capital as a lead investor.
- What is Particula's total funding to date?
- Particula has raised a total of $25,000,000 across all funding rounds.
- What are some of Particula's flagship products?
- Particula's flagship product is GoCube, a smart Rubik's cube. They also produce GoDice, GoChess, GoBalance, and Rubiks Connected.
- What is Particula's current funding stage?
- Particula is currently in its Series A funding stage.
Team · 2
Udi Dor
Founder · CEO & Founder
Amit Dor
Founder · CTO & Co-Founder
Sectors & technology
Primary sector
Consumer Goods
Technologies
Target customers
Business model
B2CB2B
Tags
cognitive-trainingsensorsself-improvementteacherslibrariesgamesmobile-applicationsschoolsiotinteractivestudentssmart-toysedutainmentedtechchildren
Full data — links, identifiers, deals & radar signals (jobs, patents, research, more)
External links
| Website | particula-tech.com/ |
|---|---|
| linkedin.com/company/28974521 |
Identifiers & details
| Legal name | Particula Ltd. |
|---|---|
| Founded | 2014-3 |
| Employees (exact) | 30 |
Radar intelligence
Patents
| EPO | 27 |
|---|
Publications (Crossref)
| Works | 2 |
|---|
Web history (Wayback)
| Domain | particula-tech.com |
|---|
Certificate / subdomain footprint
| Subdomains | 2 |
|---|
Israeli Companies Registrar (רשם החברות / ICA)
| Registrar # (ח.פ.) | 515052926 |
|---|---|
| Status | פעילה |
| Corp type | ישראלית חברה פרטית |
| Incorporated | 2014-03-19 |
| Purpose | לעסוק בכל עיסוק חוקי למעט בסוגי עסקים שפורטו בתקנון |
| Liability | מוגבלת |
| In violation (unfiled) | no |
| Last annual report | 2026 |
| Active charges / liens | 1 |
| Registry events | 13 — charge (5), annual_report (2), people (2), shares_capital (3), other (1) |
| Registered address | רגב אריה 4 נתניה |
Recent registry events
| Date | Event |
|---|---|
| 2025-07-30 | רישום שעבוד |
| 2025-07-30 | רישום שעבוד |
| 2025-07-28 | סילוק שעבוד |
| 2026-03-23 | דו~ח שנתי-הקצאת מניות |
| 2026-03-23 | דו~ח שנתי-הוספת בעל תפקיד |
| 2026-03-18 | עדכון בעלי תפקידים |
| 2026-05-14 | הקצאת מניות |
| 2026-05-14 | עדכון דירקטורים-הוספת דירקטור |
| 2026-05-13 | הגדלה של הון רשום |
| 2026-05-13 | שינוי בתקנון |
| 2026-05-13 | שינוי בהרכב הון - מניות-הפחתת הון רשום |
| 2026-01-07 | רישום שעבוד |
| 2026-01-04 | סילוק שעבוד |