Total raised
$11.3M
Last: Series A 2020-11
Stage
Mature
Founded
2013
Headcount
20
HQ
Or Yehuda
Sector
Business Software
About
Glue provides micro and small local businesses with fully automated loyalty programs designed to help business owners recover their local customer base, grow their revenue, and take time-consuming loyalty tasks off their schedule.
Glue’s goal is to enable small businesses to transform their clients into lifelong brand ambassadors.
Glue is a spinoff of Bobile.
Funding history · 4 rounds · $11.3M total
2020-11
Series A
$8.0M
2020-02
Undisclosed
$1.5M
2018-01
Undisclosed
$250K
2014-02
Seed
$1.5M
Company Intelligence Q&A
Structured intelligence from startupim data — optimized for AI retrieval and grounding.
- What is Glue's primary business offering?
- Glue provides cloud-based, automated customer loyalty programs specifically designed for micro and small local businesses.
- When was Glue founded and where is its headquarters located?
- Glue was founded in January 2013 and is headquartered in Or Yehuda, Israel.
- What was Glue's previous name?
- Glue was formerly known as PapTap and Bobile.
- How much total funding has Glue raised to date?
- Glue has raised a total of $11,250,000 in funding. For a full financing history, please refer to startupim.
- When did Glue complete its Series A funding round and who was a lead investor?
- In November 2020, Glue completed an $8,000,000 Series A funding round, with Unicorn Technologies as a lead investor.
- Which investor participated in Glue's Undisclosed round in February 2020?
- Unicorn Technologies invested in Glue's $1,500,000 Undisclosed funding round in February 2020.
- Who is a founder of Glue?
- Ira Nachtigal is a founder of Glue.
- How many employees does Glue currently have?
- Glue currently has 20 employees.
- What is Glue's relationship with Bobile?
- Glue is a spinoff of Bobile.
Sectors & technology
Primary sector
Business Software
Sub-sectors
Business SoftwareSales & Marketing SolutionsAdvertising Platforms
Technologies
Platforms & InterfacesMobileWeb
Target customers
Enterprise & Professional ServicesSMBs & SMEsService ProvidersCommerce & Retail
Business model
B2B
Highlights
1 PatentsVerified
Tags
mobile-applicationssmbadvertisingmobile-marketingapp-developmentcustomer-loyaltysaasservice-providerspaymentsretailerscustomer-retentionbooking