Outform Ltd.

A global leader in retail innovation, seamlessly combining creative ideation with end-to-end execution.

Enterprise Software & Infrastructure
Acquired
Tel Aviv, Israel Founded 2003
Website ↗
Last updated 2026-08-22
Total raised
Stage
Founded
2003
Headcount
HQ
Tel Aviv, Israel
Sector
Enterprise Software & Infrastructure

About

Outform is an award-winning retail experience innovation agency that leads the future of in-store shopping with cutting-edge design and technology. The company transforms retail spaces into immersive brand stories, enhancing customer journeys and setting new standards in retail innovation. Outform provides custom merchandising solutions from initial concept and creative design, engineering and prototyping to global production and execution throughout the merchandising execution lifecycle. They offer solutions such as temporary displays, smartwatch cushions, PodDrop (a digital touch-point), and Dynamix (a light-box display). Outform also offers services including design, engineering, production, logistics, maintenance, support, installation, and content management. The company operates globally with offices and production facilities in the US, Europe, Israel, and China.

Funding history · 2 rounds · — total

2024-08
Secondary Undisclosed
★ Cerberus Capital Management, L.P.
2021-04
Secondary Undisclosed
★ Gemspring Capital

Q&A

What is Outform Ltd.'s primary business?
Outform Ltd. is a global leader in retail innovation, specializing in transforming retail spaces with cutting-edge design and technology to enhance customer journeys and provide custom merchandising solutions.
When was Outform Ltd. founded?
Outform Ltd. was founded in 2003.
Where is Outform Ltd. headquartered?
Outform Ltd. is headquartered in Tel Aviv, Israel.
Which investors participated in Outform Ltd.'s Secondary funding round in August 2024?
In August 2024, Cerberus Capital Management, L.P. participated in Outform Ltd.'s Secondary funding round.
Which investors participated in Outform Ltd.'s Secondary funding round in April 2021?
In April 2021, Gemspring Capital participated in Outform Ltd.'s Secondary funding round.
What are some of the solutions and services offered by Outform Ltd.?
Outform Ltd. offers solutions such as temporary displays, smartwatch cushions, PodDrop, and Dynamix, along with services including design, engineering, production, logistics, maintenance, support, installation, and content management.
Who is the Founder and CEO of Outform Ltd.?
Ariel Haroush is the Founder and CEO of Outform Ltd., a position he has held since 2003.
What are Outform Ltd.'s key target markets?
Outform Ltd.'s key target markets include North America, Europe, and Asia Pacific.

Team · 19

Ariel Haroush
Founder · Founder & CEO
Mike Doody
President of Sales
Alex Picard
Chief Financial Officer
Andy Hewison
Chief Information Officer
Damian Morgan
Chief Operating Officer
Kim Andrade
Chief HR Officer
Yaniv Ashkenazi
Chief Creative Officer
David Littlefield
Managing Director, EMEA
Alex Rangel
Global Head of Marketing & Strategy
Joe Pekala
CIO
Barb Bridger
CHRO
Jacinta Moore
Global CFO
Batia Shaham
CFO, APAC
Jocelyn Morris
CFO, EMEA
Michael Toro
COO
Ben Chanoch
Senior VP, Sales & Marketing
Ton Kooijman
Managing Director, EU
Johan Holm Thornhammar
SVP Hospitality
Saar Zafrir
Creative Director

Sectors & technology

Primary sector
Enterprise Software & Infrastructure
Technologies
Target customers
Business model
B2B
Full data — links, identifiers, deals & radar signals (jobs, patents, research, more)

External links

Websiteoutform.com

Identifiers & details

Legal nameOutform Limited.
Founded2003

Acquisitions & public offerings

Acquired by 2024-08